Ram Gedela takes over the mantle at JWT Mindset

Santha John, Managing Director, will be assuming an advisory role as Chairman Emeritus

BestMediaInfo Bureau | Mumbai | November 11, 2013

(Left) Ram Gedela and Santha John (Right)

JWT South Asia CEO, Colvyn Harris, today announced leadership changes at JWT Mindset, Hyderabad. Santha John, Managing Director, will be assuming an advisory role as Chairman Emeritus while Ram Gedela will be taking over as head of the agency effective January 1, 2014.

Announcing this, Harris said, “In recognition of her contribution in bringing JWT Mindset to the forefront and making it a leading advertising agency in South India, Santha will continue her association with JWT in an advisory role. It's been a pleasure working with Santha over the years, as she has partnered us comprehensively in the growth of JWT. I would like to thank her for helping us spread our footprint in this region and her contribution to our success.”

Santha John, an industry veteran with over 30 years of experience, established Mindset Advertising along with Ram Gedela in 1998. It grew into one of the most awarded agencies with a roster of blue-chip clients across Hyderabad's key sectors. In 2011, JWT acquired a majority stake in Mindset Advertising and the agency was rechristened as JWT Mindset.

“Ram Gedela, with his youthful vision and sharp business acumen, is well poised to take on the baton from Santha and take JWT Mindset to greater heights of success. I wish him all the very best,” Harris added.

Santha John commented, "Setting up and running this company has been a wonderful journey; and it is a journey that will continue for me. I've always said that I have two children, one being my son and the other being this company and that is something that will not change."

“Santha has set a very strong foundation for JWT Mindset. I would like to take her vision forward by ensuring that Mindset remains a leader in this space and we continue to offer the best value proposition to our clients across digital and mainstream advertising,” said Gedela, CEO, JWT Mindset, on his new role.

JWT Mindset consists of a team of 47 people and offers a full-service range of creative services, strategic planning and execution in digital, print and television. Its major clients include Airtel (AP & Kerala), ADP, Broadridge Financial Solutions, Coromandel International, Dr. Reddy's Labs, Food Fats & Fertilizers, Gati, HIL, HSBC, Oakridge Group, PHI Seeds, Videocon and LOT Mobiles amongst others.

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