Advertisment

See the best in design in Kyoorius' 'Great Ideas Sold – Here, there & everywhere'

The hardback depicts the award winning artwork from Kyoorius Awards 2013

author-image
BestMediaInfo Bureau
New Update
See the best in design in Kyoorius' 'Great Ideas Sold – Here, there & everywhere'

See the best in design in Kyoorius' 'Great Ideas Sold – Here, there & everywhere'

The hardback depicts the award winning artwork from Kyoorius Awards 2013

BestMediaInfo Bureau | Mumbai | October 24, 2013

publive-image Anil Nair – CEO, Law & Kenneth receiving a copy of the book

Kyoorius, a not-for-profit initiative by Transasia Fine Papers, has been galvanizing the design community across India since 2006. Post the recent completion of the 9th annual Kyoorius Designyatra, it has taken the initiative to honour outstanding creative work in the Indian visual communications sphere by launching 'Great Ideas Sold - Here, there & everywhere', a hardback showcase of the winning and nominated works of the Kyoorius Awards 2013.

The book not only recognises the winners of the Kyoorius Awards 2013 but also aims at acting as a reference and inspiration for the design industry and, more importantly, design buyers – 3,500 copies of the book will find its way to senior professionals from the corporate world. It is divided into intriguing sections, namely, Design for: Identity, Packaging, Communications, Digital, Space, Books, Editorial, Photography and Craft (photography, calligraphy, illustration and typography)

Kyoorius Designyatra has been conceptualised by Kyoorius in partnership with D&AD and supported by the International Advertising Association (India Chapter). This event was bookmarked on every notable industry personnel's calendar, including designers, chief marketing officers, brand managers, students and young professionals.

The entries were judged by a panel of eminent jury members from across the globe including professionals like jury foreman Simon Sankarrya, Elsie Nanji, Tania Singh Khosla, Jeremy Leslie, Gabor Schreier and Ton Van Bragt. Kyoorius Awards is the first design award in the country to be judged by a team of international jury members.

The Black Elepahant (best of show) winners featured two of the most exciting projects – Dekho by Co.Design and the Temple Pavilion Installation by Abhin Design Studio.

The Blue Elephant winning agencies featured in the book include works by: O&M Gurgaon; Leo Burnett Mumbai; BBH India; Alok Nanda & Company; NH1 Design; Umbrella Design; DDB Mudra Group, amongst others.

Rajesh Kejriwal, Founder CEO, Kyoorius, said, “The book is the culmination of our Kyoorius Awards initiative to bring to the corporate spotlight the best design work that comes out of the country. Through this platform we hope to reward the finest talent in Indian design landscape and also inspire professionals by setting up a high benchmark of creativity.”

Info@BestMediaInfo.com

Info@BestMediaInfo.com

Advertisment