Advertisment

Miami Ad School adds Mumbai to its list of global campuses

Providing an international learning experience, the institute will offer courses like digital design, copywriting, art direction and digital photography. Its students have won Gold Pencils and more during their college years

author-image
BestMediaInfo Bureau
New Update
Miami Ad School adds Mumbai to its list of global campuses

Miami Ad School adds Mumbai to its list of global campuses

Providing an international learning experience, the institute will offer courses like digital design, copywriting, art direction and digital photography. Its students have won Gold Pencils and more during their college years

BestMediaInfo Bureau | Mumbai | October 9, 2013

publive-image

A school that believes in and has created the concept of real world classrooms, Miami Ad School (MAS), Mumbai will create a unique environment for creative students to thrive on for the first time in India.

MAS will be the first of its kind school in India. Students here will be mentored by the best of talent available in India as well as the global ad fraternity. The institute will offer courses like digital design, copywriting, art direction and digital photography. It is the only school in India that has a study abroad programme which allows its students to go to New York, Germany, Brazil, Spain and other campuses or real agencies for internships in the second year.

Ron Seichrist, Founder of MAS, explained the approach that the school takes, saying, “Students will have a professional level portfolio when they graduate, but MAS will also reflect the very latest needs of what has become a global industry, and the graduates of this school will have something extra in their portfolio – global experience.”

Well known ad man Raj Kamble, who is Director, Miami Ad School Mumbai, said, “With MAS opening in Mumbai, students will not only get an international learning experience in the heart of Mumbai but they can also choose to explore the world. “After they study four quarters in India, we give students the opportunity to work in international agencies as interns or study in the various campuses of MAS around the world, which is something very unique to MAS."

“MAS with a 'real world approach to classroom' will create ready, trained students for the industry especially in the creative fields. So, students will hit the road running when they join any agency,” said Sunitha Suresh, Dean, MAS Mumbai.

Seichrist is extremely excited about a brand new campus. “When you come to Miami Ad School anywhere in the world – be it Miami, San Francisco, New York, Hamburg, Berlin, Madrid, Sao Paulo or Mexico City – you're entering one very large, very close family,” said Seichrist who has worked with many Indian students before.

“Miami Ad School remains the best decision. Packed with awesome instructors, hard work and sinfully diverse minds, Miami Ad School has left a lasting impression on my advertising career,” commented Manasvi Abrol, who graduated from MAS two years ago and now works as a Copywriter with Ogilvy Mumbai.

“There were a lot of assignments like writing 50 taglines in a day. We'd have night classes as all the teachers were from the industry; teachers used to work in the daytime and take classes in the evening.  Classes would start from 7 PM and went on till late,” said Avni, MAS graduate who now works with Grey Digital. Even though she was a copywriting student, she was taught typography, an example of how MAS students are taught to understand all-round aspects of advertising. “Basically the school teaches you how to think strategically,” she added.

In the past ten years, Miami Ad School has been the most awarded school in the world.  Its students have won Gold Pencils and more during their college years. The latest included the three Golden Pencils won by the students at the campus in Hamburg, Germany. According to Seichrist, it is this new concept with a global focus that has lead to this remarkable success of winning national and international awards.

“No other school is close to our record of awards. Perhaps even more important is our placement success. Our graduates are in major ad agencies all over the world winning the most prestigious awards for their agencies. And our graduates of a few years ago, now at creative director level, are hiring our graduates,” Seichrist said.

Info@BestMediaInfo.com

Info@BestMediaInfo.com

Advertisment