GEC Watch: Star Plus displays dominance in weekday programming with 6 shows in top 10

Zee TV reduced to two shows while Colors and SAB have one show each in top 10 list in Week 42 of TAM 2013

BestMediaInfo Bureau | Delhi | October 25, 2013

Star Plus dominated Week 42 (October 13 - October 19) of TAM 2013. The channel was the maximum gainer with high growth in viewership of its fiction shows. According to the TVT data sourced from TAM subscribers for CS 4+, HSM markets, Star Plus ruled weekday programming with six of its shows in the top 10 list. Zee TV had two shows while Colors and SAB had one show each.

In weekend programming, Comedy Night with Kapil on Colors retained the top position followed by KBC on Sony.

Bigg Boss 7 on Colors rated 4,246 TVTs in Week 42 against 4,385 TVTs in Week 41.

Weekday toppers (all data in TVT in 000's)

Diya Aur Baati Hum on Star Plus further strengthened its leadership with 9,981 TVT this week (last week 9,242).

Jodha Akbar on Zee TV held the No. 2 position despite a slight drop in viewership. The show registered 8,551 TVT in week 42 (last week 8,777).

SAB's Taarak Mehta ka Ooltah Chashma held the No. 3 position. The show recorded an average TVT of 7,224 against last week's 6,945.

Star Plus' Saathiya climbed one position to No. 4 with an average TVT of 7,007 (last week 6,314).

Pyaar Ka Dard Hai on Star Plus also climbed one position to No. 5 recording an average TVT of 6,878 (last week 6,250).

Yeh Rishta Kya Kehlata Hai on Star Plus was at No. 6 with 6,819 TVT. The show had an average TVT of 6,031 last week.

Star Plus also held No. 7 position where Saraswatichandra entered the top 10 club at No. 7. The show averaged 6,009 TVT this week (last week 5,026).

Colors' Balika Vadhu slipped four positions to No. 8, recording 5,767 TVT (last week 6,623).

Qubool Hai on Zee TV slipped one position to No. 9 with an average TVT of 5,412 (last week 5,676).

Mahabharat on Star Plus also made a comeback in the top 10 club. The show averaged at 4,815 (last week 4,523).

Weekend toppers

Comedy Night with Kapil on Colors retained the top position among weekend shows, garnering 5,228 TVT (last week 6,518).

KBC on Sony garnered an average of 3,796 TVT this week (last week 3,959).

Zee TV's dance reality show, Dance Ka Tashan, fetched an average of 3,580 TVT (last week 3,114).

Life OK's Shapath recorded 3,460 TVTs against last week's 3,470.

Sony's crime series, CID, fell sharply to 3,229 TVTs against last week's 5,300 TVT.

Sony's other crime show, Crime Patrol, averaged at 2,940 TVT this week against last week's 3,423 TVT.

Fear Files on Zee TV recorded an average TVT of 2,890 (last week 2,425).

Colors' thriller, 24, rated 2,776 TVT in the show's third week (last week 2,625).

Comedy Circus on Sony rated 2,436 TVTs (last week 2,379).

Sony's crime show, Adalat, recorded 1,896 TVT (last week 2,845).

Junior Masterchef on Star Plus recorded 1,860 TVT (last week 2,080).

Star Plus' crime fiction, Arjun, recorded 1,813 TVT (last week 1,830).

Life OK's other weekend show, Mahadev Putra Bal Ganesh Ke Adventures, recorded 1,484 TVTs (last week 1,655).

Buddha on Zee TV in the Sunday 11 AM slot recorded 1,002 TVT (last week 1,085).

(Data sourced from TAM subscribers is based on TG CS 4+ years, HSM markets.)

(Also read: GEC Watch: Zee TV dislodges Colors from No. 2; SAB overtakes Life OK)

Info@BestMediaInfo.com

Info@BestMediaInfo.com