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Magnon\TBWA celebrates 13 years

From a start-up with three professionals, the digital agency has transformed into a 170-member team across its Delhi and Mumbai offices

BestMediaInfo Bureau | Delhi | July 26, 2013

Keith Smith and Vineet Bajpai

Magnon\TBWA, one of the oldest digital media agencies in India, celebrated its 13th anniversary on July 12, 2013. The fanfare filled dinner evening witnessed participation from the Magnon team, clients and senior leadership of other Omnicom agencies in India. Keith Smith, International President, TBWA, and Alain Rhone, COO, APAC, TBWA, also joined the celebrations.

Magnon was founded in 2000 by Vineet Bajpai, now CEO of Magnon\TBWA, with a vision of providing comprehensive digital media solutions in the Indian market. From a start-up with three professionals, the organization has today transformed into a 170-member team in its Delhi and Mumbai offices. Magnon offers clients digital services, including graphic design for web and mobile; digital marketing; search and social media optimisation; bespoke technology applications development; online brand strategy consulting; eCommerce solutions; and mobile sites and apps development.

“This year has been particularly significant to us considering the strengthened digital front we now have in India. The digital story in India is still unfolding but given the combined talent and resources of Magnon\TBWA, we hope to explore the digital opportunities effectively in this market. We look forward to moving from strength to strength to offer innovative and robust digital capabilities to our clients in India and globally,” said Keith Smith of TBWA Worldwide.

Bajpai said, “It has been a remarkable journey for us at Magnon, with TBWA’s association, great client wins and fantastic work. We are now aiming the next leap which can take Magnon\TBWA a level up in the Indian digital space. The market is already active with several agencies offering Indian talent pool and international expertise. The strategy of staying ahead of the curve would ensure both survival as well as success in the competitive market as India.”


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