The news channel has also raised ad rates for The Newshour by 50 per cent with immediate effect
BestMediaInfo Bureau | Delhi | March 20, 2013
Avinash Kaul, CEO of ET Now, Times Now and Zoom,Â said,Â âTimes Now has had a high base of loyal viewers through its focus on hard-hitting and incisive news analysis. We continue to reign supreme in the English news genre for the fifth consecutive year and look forward to setting higher benchmarks for ourselves and for the industry. With our ever-increasing viewership share we are positive that Times Now will always be the primary choice for the advertisers.â
The Newshour has been the only show in the English news genre that attracts appointment viewing. Backed by an extremely loyal viewer base, the show is virtually the nationâs voice, asking the most pertinent question, daily, giving a perspective to viewers, thereby defining their news viewing experience. Garnering viewership shares that are unheard of, The Newhour defines primetime viewership in the English news genre.