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BoxTV signs deals with Sony, Disney UTV for premium content

BoxTV is a premium video service offering a bouquet of entertainment including blockbuster movies, TV shows, short films, which users can watch on a regular web browser or through a device of their choice

BestMediaInfo Bureau | Delhi | February 25, 2013

BoxTV has announced content agreements with Sony Pictures Television and Disney UTV to offer premium titles on its video streaming service. BoxTV is a premium video service that offers an outstanding bouquet of entertainment including blockbuster movies, TV shows, short films, documentaries and much more which users can watch on a regular web browser or through a device of their choice. BoxTV has developed an India-centric media experience which includes unique features such as bandwidth meters, dynamic streaming and video chapters along with an unparalleled metadata and search.

Launching for public access, BoxTV offers the widest content offering of any existing Indian service with more than 17,000 hours of content including blockbuster films such as Spider-Man, Pirates of the Caribbean, Men In Black, Shaw Brothers, Prince of Persia, The Sixth Sense, Resident Evil, and more than 5,000 hours of TV shows such as Lost, Grey’s Anatomy, Hannah Montana, Desperate Housewives and Scrubs. It also offers a large selection of regional content in Tamil, Telugu, Kannada, Marathi, Gujarati, Malayalam, Bhojpuri and Bengali.

BoxTV has also announced partnerships with UTV Motion Pictures, Shemaroo Entertainment, Rajshri Entertainment and Everymedia Technologies for Bollywood and regional content in addition to their agreements with major international studios like Sony Pictures Television, Disney UTV and Celestial Entertainment for premium Hollywood content.

Angel Orengo, Executive VP, Distribution, Asia Pacific, Sony Pictures Television, commented, “We are happy to offer some of our premium titles on BoxTV’s on-demand service. The Indian digital media industry has grown rapidly in the last few years and we support their efforts to launch this service and another exciting medium for content consumption in this evolving digital landscape.”

BoxTV aims to be a one-stop service for its users by offering something for everyone across all age-groups including kids’ entertainment with titles like Toy Story, Finding Nemo, Bolt, Monsters Inc., etc.

“We are excited to offer some of our best content from ABC Studios, Disney UTV Pixar, Disney UTV and Disney UTV Studios to the consumer at one destination. We believe that BoxTV will be a great platform for us to showcase our wide breadth of entertaining and world class content,” said Amrita Pandey, Executive Director - Syndication, International Distribution & Disney UTV Media Distribution, Studios, Disney UTV.

Satyan Gajwani, CEO of Times Internet Ltd, commented, “We are very excited about the agreements we have forged with premium international studios. BoxTV is a one-stop source for all video entertainment and we strive to consistently deliver greater value to our customers by bringing the best anytime, anywhere entertainment on multiple platforms. With these partnerships, we provide our users access to a vast content library of popular choices to watch.”

Users will be able to access BoxTV via a wide range of apps on the platform of their choice. The service will be available across iPhone, iPad, Android phones and tablets; Kindle Fire, EvoTV, Woxi Pod and Roku. Apps for Windows 8, J2ME and Blackberry platforms are currently in the pipeline.


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