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Metal Communications wins creative duties of IAA Leadership Awards

The agency recently launched the campaign that focuses on the values of ambition, courage and excellence

BestMediaInfo Bureau | Mumbai | January 28, 2013

Metal Communications has been awarded the creative mandate for IAA Leadership Awards organised by International Advertising Association, India Chapter (IAA).

Srinivasan Swamy, President of the IAA India Chapter said, "The METAL team has been working closely with our team on this project for two months now. They have understood the scale of the task quickly, and have produced just the perfect campaign required for a very prestigious event like the IAA Leadership Awards which we believe will set new benchmarks in our industry."

The IAA Leadership Awards is to be held in Mumbai on February 02, 2013. Manish Tewari, Union Minister for Information and Broadcasting will be the Chief Guest for the Evening.

Presented by Colors, The IAA Leadership Awards celebrates individual achievement, innovative thinking and performance excellence in the fields of Marketing, Advertising and Media. The IAA Leadership Awards seeks to acknowledge the fact that the disciplines of marketing, advertising and media have to synergistically come together for any brand’s success - the principal reason why all the three functional leaders are being honoured simultaneously, for the first time ever. Kurien Mathews, Chairman and Managing Director, METAL said, "The campaign put together by the METAL team focuses on the values of ambition, courage and excellence that the IAA Leadership Awards is celebrating in individuals from Marketing, Media and Advertising. Plus it is always a pleasure to work with senior industry colleagues for an industry event."

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