The two companies will bring new partnership models to the doorsteps of cable operators ranging from outright purchase, rental and revenue-share models
BestMediaInfo Bureau | Delhi | January 11, 2013
The Netherland-based Exset BV (Exset) and Delhi-based Surbhi Broadband have entered into a strategic technology and business partnership to provide world-class, cost-effective solutions to small and medium-sized cable TV operators in India.
Exset and Surbhi will assist Indian cable operators adopt the award winning flagship product of DMS from Exsetâs stable in their digital migration and monetisation efforts. The partnership will enable cable operators to have access to Surbhiâs expertise in hardware and software system integration.
âThe two companies will bring new partnership models to the doorsteps of cable operators ranging from outright purchase, rental and revenue-share models to assist the small and medium-sized cable operators in their digital transition,â said London-based Rahul Nehra, Global Head Sales & Marketing, Exset BV.
âExsetâs technologies including DMS are of immense benefit to small and medium-sized cable customers. We trust that our collaboration with ExsetÂ and the availability of cost-effective solutions and various business models will help promote the growth of the Indian digital cable TV market,â Piyush Mishra, VP - Sales, Surbhi Broadband, said.