In senior management changes at Adidas Group India, Claus Heckerott will take over as Managing Director of Adidas Group India
BestMediaInfo Bureau | Delhi | March 26, 2012
Subhinder Singh Prem, Managing Director of Adidas Group India, and Vishnu Bhagat, Chief Operating Officer of adidas Group India, have both left the company with immediate effect. With immediate effect, Claus Heckerott will take over as Managing Director Adidas Group India, and Frederic Serrant will become Sales Director from April 1, 2012.
Heckerott, a Canadian national, draws on 14 years of senior management experience within the Adidas Group. Recently, he held the position of VP – Finance, Global Sales. He will report to Roland Auschel, Adidas Group’s Chief Sales Officer - Multichannel Markets.
Serrant, a French national, joined the Indian team in January coming from France where he had held the position of Sales Director since 2007. He will report to Heckerott.
The Adidas Group is the clear market leader in India with its core brands Adidas, Reebok and TaylorMade – Adidas Golf.