Advertisment

GEC Watch: Colors inches closer to Sony; Zee TV crosses 200-mark

On the back of Zee Cine Awards, Zee TV adds 23 points in the sixth week of TAM 2012

author-image
BestMediaInfo Bureau
New Update
GEC Watch: Star Plus reclaims top show spot as DID Little Masters slips

Colors inches closer to Sony; Zee TV crosses 200-mark

On the back of Zee Cine Awards, Zee TV adds 23 points in the sixth week of TAM 2012

BestMediaInfo Bureau | Delhi | February 15, 2012

publive-imageThe TAM data released for sixth week has been surprising for Hindi general entertainment channels; however, there is no change in the pecking order. Although Star Plus continues to be India's No. 1 Hindi GEC, the channel has lost 36 GRPs this week. Now there is intense competition for No.2 position between Colors and Sony where Colors is now only 1 point behind Sony. Zee TV has crossed 200-mark on the back of Zee Cine Awards.

Star Plus remains the leader in Hindi GEC category but the channel has lost 36 GRPs this week. Star Plus has registered 273 GRPs in the week 6 of TAM 2012 (last week 309).

After losing 20 points last week, Sony has further lost 8 points to register 209 GRPs week (last week 217).

Colors has added 4 GRPs and recorded 208 GRPs this week (last week 204).

Zee TV has added 23 GRPs on the back of Zee Cine Awards last week. The channel has registered 202 GRPs (last week 179).

SAB TV has added 9 points this week to reach up to 142 GRPs (last week 133).

At No. 6, Life OK has recorded 87 GRPs (last week 83).

Imagine TV has fetched 57 GRPs this week (last week 65).

Sahara One has registered 46 GRPs this week (last week 48).

Neha@BestMediaInfo.com

Info@BestMediaInfo.com

Advertisment