Lokusdesign completes a successful decade

The leading brand and packaging design consultancy looks to the future with a continued approach of providing design ideas for brand impact

BestMediaInfo Bureau | Delhi | December 14, 2012

Starting out in a 300 sq ft office in 2002, Lokusdesign, which is celebrating its 10^th anniversary, has grown into one of India's leading brand and packaging design consultancies and its portfolio includes some of the most sought-after blue-chip brands in the country.

The consultancy was able to quickly carve out a niche for itself in providing impactful brand and packaging design ideas just two years into its operations having already worked for top brands such as ITC, HUL, VIP, Bombay Dyeing, Bilcare and Jindal Steel on product, brand and packaging design mandates. Today, the consultancy boasts of a strong portfolio of brands including Nestle, Park Avenue, Raymond, Titan, Dabur, LG, Videocon, Smirnoff, Marico, Havells, Mahindra, and Nestle to name a few.

Chandrashekhar Badve, Founder-Director (Strategy & Marketing), Lokusdesign, said, “We started with the passion and focus to innovate in design and packaging, and the journey over the last ten years has been simply awesome. As a testament to providing innovative design solutions, we currently have more than 40 product and design patents in process. It is encouraging to see that more and more brands are recognising the importance of design and packaging, and it is going to be an exciting time for us as we go forward.”

With a focus on establishing a process-oriented design approach, Lokusdesign is the only ISO 9001:2008 certified brand and packaging design consultancy in the country. The agency strives continue to provide design and packaging solutions that provide impact in terms of brand awareness, brand preference, and market share in the years to come.

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