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BuzzInContent Awards launches live online debates on Gujarat elections

Uses “Google Hangout” to engage with a group of Gujarat experts and Editorial staff

BestMediaInfo Bureau | Delhi | December 4, 2012, India’s leading news and views portal launched Live Debates on Gujarat 2012 with a discussion on “Is Gujarat India? Does India want to be Gujarat?”.

The participants of the debate were, R. Jagannathan, Editor-in-chief,, Rajdeep Sardesai – Editor in Chief,  IBN 18 Network, Aakar Patel – Columnist,, Sandip Roy -  Editor,

Firstpost used “Google Hangout” to engage with a group of Gujarat experts and Editorial staff to discuss various views on the importance of the Gujarat election. As a second step to participation that has been largely through text and social, Firstpost is using video to engage its readers with its editorial views. Happening in real-time, this is the ideal way to get readers involved in helping shape the conversation and move the digital editorial one-step closer to the audience. Users could watch, comment, follow the liveblog and join the live debate.

The first Gujarat debate can be viewed on

The next three debates will include, local editors from Gujarat, well-known personalities and the Firstpost editorial team. The debates will be from 4th – 6th Dec at 1630 hrs. Users can log in to to discuss their points of view with the panellists across a range of Gujarat arguments – politics, business and society.

Speaking on the launch of the Firstpost live debates, Durga Raghunath, VP-Products and Exec News Producer, said “We wanted to bring our Editors and their views closer to our audience and in real time. And we wanted to take our digital editorials to the next level, on video. This format was perfect. We have a lot to learn, but it’s an exciting new way to make content come alive for our audience.”

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