The award was given by World Brand Congress for Brand Excellence in 2012
BestMediaInfo Bureau | Delhi | November 26, 2012
Rahul Johri, Senior Vice-President & General Manager â South Asia, Discovery Networks Asia-Pacific, has been awarded the prestigious Media Professional of the Year award at the Global Awards for Brand Excellence 2012. The accolade is a reflection of Discovery's performance and growth in the South Asia region under Johri's leadership and his contribution in building a robust and varied portfolio of eight unique channels, led by the leading non-fiction network, Discovery Channel. Having joined Discovery Networks Asia-Pacific in 2001, Johri currently leads its South Asia operations. He is responsible for the overall growth strategy of India's highest quality factual and lifestyle portfolio including Discovery Channel, Animal Planet, TLC, Discovery Science, Discovery Turbo, Discovery HD World, Discovery Tamil and Discovery Kids. He has also been the driving force behind networkâs pioneering localisation strategy and the launch of multiple language feeds across brands and expanding their nationwide penetration. His recent initiative, the launch of the game-changing channel in the kids genre, Discovery Kids, has received industrywide applause. Johri is also credited with commissioning a range of acclaimed series including âLiving with a Superstar: Shah Rukh Khanâ, âWhat Not to Wear: Indiaâ, âOh My Gold!â, and âBe Blunt with Adhuna Akhtarâ. He also spearheaded Discovery Channelâs association with Yash Raj Films for the latest release âJab Tak Hai Jaanâ and with the Indian Army for its women officersâ expedition to Mount Everest in 2012. Johri said about the award given to him, "I am grateful to the jury of the World Brand Congress for honouring me with this prestigious distinction. This award is a recognition of the excellence of my team who have contributed significantly in my journey to build Discovery as one of the most respected networks in South Asia.â Dr RL Bhatia, Project Director, World Brand Congress, said, "World Brand Congress is pleased to confer Rahul Johri with the Media Professional of the Year award for his outstanding contribution to the industry. His strategic thinking to translate the vision into action has contributed to the jury decision. Rahuk has the positive spirit and tenacity to make change in a hyperactive business environment." One of the most highly regarded media executives in the Indian television industry, Johri is a board member and treasurer of the Indian Broadcasting Foundation (IBF). He is also a member of the media and entertainment committee of Confederation of Indian Industry (CII) and member of the Media & Entertainment Division of Ficci. With over 19 years of experience in the industry, Johri has worked across media verticals ranging from news channels to magazines and news dailies.