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Discovery Kids expands India content landscape with ‘Sally Bollywood’

The show will be telecast from Monday to Friday at 2.30 pm

BestMediaInfo Bureau | Delhi | September 19, 2012

Reflecting its commitment to offer differentiated programming, Discovery Kids brings a fun, smart and entertaining series, Sally Bollywood. Adding a new dimension to the existing programming in the kids’ genre, the series takes a fresh path of presenting relatable and aspirational characters.

Sally Bollywood takes you through the adventures of a bright girl, Sally. The 12-year-old Sally, of Indian origin living in the city of Cosmopolis, is the smartest girl in her school and with the help of her intuitive friend Dowee runs a detective agency “Sally Bollywood Investigation”.

Offering abundance of excitement in Doowee’s super gadgets and the charm of Sally’s curious mind, the series has a distinct Bollywood flair and would appeal to kids across the country. Sally Bollywood will air from Monday to Friday at 2:30 PM.

Rahul Johri, Senior VP and General Manager – South Asia, Discovery Networks Asia-Pacific, said, “Discovery Kids offers compelling content bundled with creative surprises for the enquiring minds. Sally Bollywood advocates the power of imaginative minds overcoming challenging cases. A unique India offering, Sally is certain to emerge as a favourite character amongst the kids and will even win the admiration of their parents.”

Filling the vacuum in programming that blends entertainment and learning, Discovery Kids has gained immediate availability across India on both analogue and DTH platforms including Dish TV and Videocon D2H.


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