Amrutanjan reaffirms faith in Vizeum

Awards Fruitnik, Amrutanjan Care and other planned new launches to the agency 

BestMediaInfo Bureau | Delhi | August 28, 2012

Amrutanjan has announced Vizeum's continuous involvement in their businesses such as Amrutanjan Care (specialised centre for pain management), Fruitnik (company's foray into the beverages business through an acquisition) and some of the planned new launches.

Confirming the development, KN Srikanta Vice-President, Amrutanjan & Marketing Head for Beverages Division, said, “We have had a fantastic relationship with Vizeum. They have been instrumental in our launch strategy and will play a vital role in our growth strategy too.”

Ananth Krishnan P, Business Head – Care, said, “Vizeum's out of the box thinking is what's required by a service like ours. They have been able to bring on board compelling value for our business and we look forward to a win-win partnership as plan to grow our business aggressively.”

S Yesudas, Managing Director – Indian Subcontinent, Vizeum, commented, “Amrutanjan is a very special client to Vizeum. It has been a long partnership and we intend to take the same to further heights.”

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