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Samsonite goes online

The move is backed by the fact that one third of Samsonite’s customers make online purchases from websites

BestMediaInfo Bureau | Delhi | July 24, 2012

Samsonite, the leading global luggage brand at the helm of world-class quality and innovation and keeping with the current trend has gone live on the E- Commerce platform. Every single bag that is available in the market is now available online for purchase on the Samsonite website.

As is the trend today approximately one third of Samsonite’s customers make online purchases from websites which offer them diversity in product variants. Seeing this growth, the category leader decided to be present in this new platform of E-Commerce set up through its brand website The online platform offers a large selection of strolleys, duffle bags, briefcases, laptop bags, wallets, handbags and other accessories too. You’ll always know that you’re buying quality, because you are buying from the official Samsonite website. This also paves way for more consumers to shop online.

Online shopping is the next generation shopping. According to a report released by IMRB and IAMAI, India’s e-commerce market was worth about $9.3 billion in 2011 growing by 47% over last year. India has close to 10 million online shoppers and is growing at an estimated 30% CAGR vis-à-vis a global growth rate of 8-10%

Samsonite currently has provided facility for Debit & Credit card for purchasing the products, an operational call centre Monday to Saturday between 9.30 am to 6.00 pm on +91 33 40260414 and within a month’s time will also start Cash On Delivery.

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