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He comes from Interactive Avenues, where he had set up social media advertising & monitoring divisions
Quasar has appointed Ankit Saxena as Social media director- west. The move has been taken to strengthen its growing digital & social media portfolio in Mumbai with clients like Colgate Palmolive, Eureka Forbes, JKHC, HDFC Life and several others.
With over five years of experience in online advertising, Saxena comes from Interactive Avenues, where he was responsible for setting up the social media advertising and social media monitoring divisions from scratch. While here, he delivered successful campaigns for brands like Jet Airways, Toyota, ICICI Prudential, Reliance Life Insurance, FedEx, Kotak, Marriott Hotels and Mahindra Auto. His "Boundaries for Books" campaign for Reliance Life Insurance in association with the NGO "Room To Read", won silver at the IDMA 2012 awards, in the category "Best Use of Social Networks - Social Cause
Moneka Khurana, Business Director, Quasar (W) said “We are happy to have an experienced social media domain expert like Ankit on board. We have been looking to fill this position for quite some time now, but were always patient to get only the right person on board. We are extremely committed to provide cutting edge solutions in the digital space and make investments to bring to table expertise in the respective domains for our clients.
Quasar Media, is a pan India agency and part of Group M interaction portfolio.