Scarecrow elevates Anindya Banerjee as Branch Head, Delhi

The move mirrors a recent trend of creative professionals assuming roles that were traditionally seen as the domain of suits

BestMediaInfo Bureau | Delhi | May 25, 2012

Scarecrow Communications has appointed Anindya Banerjee, popularly known as Andy, as Branch Head, Delhi. Banerjee is currently Executive Creative Director and Creative Head of the Delhi office. He will take over his additional responsibilities starting June 1, 2012.

This mirrors a recent trend of creative professionals assuming roles that were traditionally seen as the domain of suits.

Said Raghu Bhat, Founder Director, Scarecrow, "Andy's contribution to the growth of Scarecrow Delhi deserves more than lip service. Andy believes in Scarecrow as much as Scarecrow believes in him. We are merely being sensible by unleashing Andy's potential through timely empowerment."

Manish Bhatt added, "Andy is the face of Scarecrow Delhi. All we are doing here is recognising this and giving it a nomenclature. We are giving him due liberty and power to the role he was playing by default. We wish him the best to attract great brands and great talent."

Commented Arunava (Joy) Sengupta, "As we move to the next phase of our growth in Delhi, we needed a captain, and to all of us there was no better candidate than Andy. We are sure he will lead us well in our journey in Delhi market."

Scarecrow is one of India's fastest growing agencies with clients such as Reliance Digital, Anchor Panasonic, DNA, Religare, Future Capital, Viacom 18, Rupa, Core and Quikr. Scarecrow Delhi handles brands such as Eristoff, Pentair, DLF and MVL Mobiles.

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