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CASBAA India Forum 2012 to focus on the deadline for the digitisation of cable TV

Find out how India will cope with the transition from analogue to digital at the forum on March 20 in New Delhi

BestMediaInfo Bureau | Delhi | March 14, 2012

Despite a nearly US$7 billion multichannel TV market, only 60% of India’s vast population owns a television. The CASBAA India Forum 2012: Beyond Digital, staged on 20 March 2012 at the Shangri-La Hotel, New Delhi, will examine important issues affecting multichannel TV in India.

The government mandate to digitise India's fragmented cable TV networks should provide a boost for the economy and increase consumer choice, competition, broadcast revenues, cable and direct to home (DTH) subscriptions – andinvestment.  But with the deadline for the digitisation of cable TV systems in New Delhi, Mumbai, Kolkata and Chennai just months away, how will India cope with the transition from analogue to digital?

“Recognising thecapacity for massive growth tempered by regulatory and logistical challenges, CASBAA continues to focus its attention on the multichannel TV industry in India,” said Simon Twiston Davies, CEO, CASBAA.

Topics covered at the Forum will range from the impending digitisation deadline to bandwidth supply, India’s regulatory environment, content creation and advertising opportunities.

A roster of influential global and domesticspeakers will provide insights into the future of multichannel TV in India through thought-provoking keynotesand panel discussions including senior officials from the Indian government, Uday K. Varma (Secretary,Ministry of Information and Broadcasting), JS Sarma (Chairman, Telecom Regulatory Authority of India) and SupriyaSahu (Joint Secretary (Broadcast & Policy), Ministry of Information and Broadcasting).

Among otherconfirmed participantsat this year’s Forumare Sanjay Behl (CEO - DTH& IPTV and Group Head - Brand & Marketing, Reliance Communications), Paul Brown-Kenyon (CEO, MEASAT), Rajiv Khattar (General Secretary, DTH Association of India), Sunil Lulla (Treasurer, IBF; MD & CEO, Times TV Network), Ashok Mansukhani (President, MSO Alliance), Deepak Mathur (SVP, Sales, Asia Pacific and the Middle East, SES), HaritNagpal (MD & CEO, Tata Sky), Anil Prakash (General Secretary, IPTV India Forum), Narayan Rao (President, News Broadcasters Association; Exec Vice Chairperson, NDTV), VikramSakhuja (CEO, GroupM South Asia), Roop Sharma (COFI), SadanandShetty (VP & Sr. Fund Manager, Taurus Asset Management Co. Ltd.) and RC Venkateish (CEO, Dish TV).

The CASBAA India Forum 2012 is generously supported by Forum Partner STAR India and sponsors ABS, AsiaSat, Eutelsat, MEASAT and SES.

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