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Grey Bangalore wins creative duties for i1 Superseries

Pioneered by Machdar Motorsports, i1 Superseries is the upcoming Indian motorsport racing league

BestMediaInfo Bureau | Delhi | January 16, 2012

Grey Bangalore has been awarded the creative duties for the i1 Superseries, the upcoming motorsport racing league, pioneered by Machdar Motorsports.

The series will begin with the maiden season of 10 races held across India, the United Arab Emirates, Qatar, and Malaysia. A total of nine teams and 18 drivers will compete for the title.

The i1 Supercar Series is a novel racing series, designed specifically for Indian audiences. Teams representing various Indian cities are set to participate in the championship. Two cars will rep-resent each team; one driver will be a certified international motorist, and the other a certified Indian driver.

Hari Krishnan, vice-president, South Grey said, "The i1 Superseries is an exciting format and is set to change the landscape of motorsports in the country,"

Ten Sports is the official broadcast partner for the championship that is scheduled to begin in February, this year.

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