He joins as Vice President – Advertising Revenue; will report in to Raju Udupa, EVP – Network Sales.
BestMediaInfo Bureau | Delhi | August 25, 2011
Manoj Padmanabhan has joined Neo Sports Broadcasting Pvt Ltd as Vice President – Advertising Revenue and will be the National Head of Ad Sales for Neo Cricket. He will report to Raju Udupa, EVP – Network Sales.
Manoj has a deep understanding of the sports business and his last assignment was with Somerset Entertainment Ventures (Singapore) where he was instrumental in setting up and creating a business model for the Sri Lanka Premier League. He has also been Director – Ad Sales for Ten Sports. Manoj has over a decade of experience across diverse media brands including Bloomberg UTV, Zoom and Times of India.
On joining Neo Cricket, Manoj said – “I am extremely excited to take up the new challenge. Neo has a very young and dynamic team and is in an interesting growth phase. With the best cricket content for the next few years, I look forward to creating value for the advertisers and maximizing revenue for the organization.”
Raju Udupa, EVP – Network Sales said – “We have an action packed season lined up and I am glad to have Manoj on board. He is known for his sharp acumen and sales expertise and I am confident of Neo achieving greater heights.”