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OgilvyOne creates Zoozoo app for Vodafone on Christmas

‘Zoozoo X’mas Melodies’ app has been specially created for Facebook users

BestMediaInfo Bureau | Delhi | December 26, 2011

Spreading the cheer this festive season, Vodafone India, one of India’s leading telecommunications service providers, launched the ‘Zoozoo  X’mas Melodies’ app for Facebook users. Vodafone, being the biggest brands on social media launched this app keeping in mind the huge popularity of Zoozoos in India with over 2.5 million fans, launched this unique and exciting application on to let their fans celebrate Christmas the Zoozoo way.

Talking about this exciting new app, Anuradha Aggarwal, Vice President- Brand Communication and Insights, Vodafone India, said, “Vodafone Zoozoos have spread cheer through their unique and quirky antics ever since they came into our lives. This special Zoozoo application has been designed to add to the festive fervor and let fans experience the Vodafone way of celebrating life with joy, fun and togetherness.  Our lovable Zoozoos will help you send personalized greetings to your friends and family across the world this Christmas. With the world going digital, we are confident that this application will be quite popular amongst the millions of Zoozoo and Vodafone fans on Facebook.”

The Zoozoos, carrying special instruments and exuding the Christmas spirit, invite fans to join them in making cheerful Melodies. Fans can select Christmas carols sung by the Zoozoos and add sounds via their keyboard. To add to the fun quotient, users can slam snow-balls on an oddly shaped gong, shake their hips while wearing a tambourine or even spew bubbles from a Zoozoo-esqe tuba!

‘Zoozoo X’mas Melodies’ application has been created by Ogilvy One worldwide, Vodafone’s digital agency and can be accessed through the company’s website, , Zoozoo Facebook page.

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