She will be based out of Mumbai and will report into Avinash Kaul, CEO zoOm and ET NOW
BestMediaInfo Bureau | Delhi | December 21, 2011
Times Television Network has appointed Ayesha Surty as Head, Syndication and DigitalRevenues. Based out of Mumbai, Ayesha will focus on building relationships and maximizing revenue opportunities with content and brand presence across platforms.
Ayesha will report into Avinash Kaul, CEO zoOm and ET NOW, who is driving the syndication and digital initiatives of Times Television Network.
Ayesha is an MBA from Mumbai with 12.5 years of experience and comes with a wealth of management and marketing skills that she has honed across industry. Her last assignment was as the associate director â Content Sales & Digital Media at Imagine TV with a mandate of maximizing distribution and monetizing all content produced by the channel brands.
Commenting on Ayeshaâs appointment, Avinash Kaul said, âTimes Television Network has a significant presence across digital platforms and content syndication. Content of the network channels is deployed across all major digital platforms and to various national and international broadcasters. Ayeshaâs joining the network will take business to the next level ensuring that our rich content is made accessible to as many people across the globe through all possible platforms.â
Speaking about her new role Ayesha Surty said, âTimes Television Network with leadership brands of TIMES NOW, ET NOW, MOVIES NOW and zoOm has incredible content which can be very effectively channelized to bring in revenue through varied tie-ups and associations. I am simply delighted to be given the opportunity to be part of such a vibrant networkâ.