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DDB Health & Lifestyle wins world’s three top honours

Awarded at Clio Healthcare Awards and The Global Awards for Healthcare Communication & Rx Club awards in New York

BestMediaInfo Bureau | Delhi | November 18, 2011

DDB Health & Lifestyle has won an array of awards including the Rx Club awards, Clio Healthcare awards and the New York Festival awards a.k.a Global Healthcare Awards. All three  were held in New York.

The agency bagged Rx Club Awards 2011 for its campaign titled’ Nailcutter’forCalcium Sandoz for Women, marketed by Novartis.  These awards were held at the Metropolitan Pavilion in New York City.

Apart from this, DDB Health & Lifestyle also bagged 7 ‘Award of Excellence’ certificates for the below:-

a.    ‘Knots & Crosses’ for Velocit, marketed by Dr. Reddy’s Laboratories

b.    ‘Skeleton’ - Calcium Sandoz-Woman, marketed by Novartis

c.     ‘Shelf’ - Calcium Sandoz-Woman, marketed by Novartis

d.    ‘Hand’ for Kidbion-IQ, marketed by Merck

e.    ‘Torch’ for Kidbion-IQ, marketed by Merck

f.     ‘Mirror’ for Kokilaben Dhirubhai Ambani Hospital

g.    ‘Floor Plan’ – Calcium Sandoz-Woman, marketed by Novartis

DDB Health & Lifestyle also bagged a Bronze in the Out-of-home category at CLIO Healthcare Awards 2011 for the much appreciated campaign titled ‘Vacuum Cleaner’ for Naturolax from MSD Pharmaceuticals.

The agency’s campaign titled ‘Skeleton’ for Calcium Sandoz-Woman marketed by Novartis, was a finalist in the ‘Social Commitment under Communications to the Consumer’ category at The Global Awards for Healthcare communication of New York Festivals.

On winning the awards, Soumitra Sen, President, DDB Health & Lifestyle, said, “In its six year journey in healthcare communication DDB Health & Lifestyle, has always tirelessly tried to be at the confluence of insight mining & idea creation. It has today built up a reputation for creating influential communication using DDB’s Behavior and Conviction Springboards, that has helped it build brands like Calcium Sandoz, Nasivion & Velocit, gain market share in various therapeutic segments in Rx brand building, introduce awareness on the newest and the best in healthcare technology & create society impacting healthcare communication targeted at the bottom of the pyramid. Its recent show at The Clio Healthcare Awards, The RxClub Awards and Global Healthcare Awards is just a testimony to that progress. These awards are a reaffirmation that DDB Health & Lifestyle has forged strong bonds of partnership and co-creative collaboration with its clients and together with them is looking forward to putting their own ‘ding’ in the healthcare communication universe!”

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