A weekÂ of multi cityÂ partyingÂ would create waves in Hype, Mumbai; Stone Water Grill, Pune andÂ Cafe 1 BoulevardÂ Bar,Â Delhi.
BestMediaInfo Bureau | Delhi | July 22, 2011
Itâs time to groove in with FHM CALIFORNICATIONÂ NightsâŠ.a night of wild funâŠ.Zee CafĂ© and FHM has joined hands for multi city event, incorporating theme of Zee CafĂ©âs new show Californication and the principal character Hank Moody. A weekÂ of multi cityÂ partyingÂ would create waves in Hype â Mumbai, Stone Water Grill â Pune andÂ Cafe 1 BoulevardÂ BarÂ â Delhi. And what better way to indulge in a wild night than having the quintessential Belvedere Vodka to sip on â shaken or stirred, itâs the guestsâ choice.
Zee CafĂ© has adorned a never-before bold avatar withÂ itsÂ new show Californication, a show loaded with sardonic wit and adult entertainment; premiering onÂ Zee CafĂ© on 25th July at 9 PM. The show is about protagonist Hank Moodyâs (David Duchovny) sexual appetite that infects women, who indulge in all kinds of naughtiness too. Zee CafĂ© is turning boldÂ andÂ FHMâs association, being quite unapologetic about it.
CALIFORNICATIONÂ NightsÂ will be studded with celebrityÂ guests likeÂ Catreina Lopez, Bunty Walia,Â Rehan Shah, Saidah Jules, Kartik Jobanputra, Natalya Kozhnova, Shruti Iyerand many other models amongst others.
Underlining Zee Cafeâs intent in partnering with FHM,Â Anurag Bedi, Business Head, Zee Cafe said,Â âWe have always encouraged partnershipsÂ that makes logical sense and is mutually beneficial for both parties. As Zee CafĂ© is turning bold and aggressive with its new programming line up,Â on â ground activitiesÂ like theseÂ will give exposure and leverage to the brand. We are glad to be associated with FHM as it servesÂ as a perfect fit for our endeavorÂ in taking our international content to Indian viewers.â
âHank Moody says, âThere is no life without love. None worth having, anyway.â I say, if itâs not an FHM party, it ain't worth attending anyway,âÂ signed offÂ Kabeer Sharma, Editor, FHMÂ India.
Belvedre is the presenting sponsor for theÂ Californication Nights while the ground event has been managed by P3P.