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Zee Café joins hands with FHM for Californication Nights

A week of multi city partying would create waves in Hype, Mumbai; Stone Water Grill, Pune and Cafe 1 Boulevard Bar, Delhi.

BestMediaInfo Bureau | Delhi | July 22, 2011

It’s time to groove in with FHM CALIFORNICATION Nights….a night of wild fun….Zee Café and FHM has joined hands for multi city event, incorporating theme of Zee Café’s new show Californication and the principal character Hank Moody. A week of multi city partying would create waves in Hype – Mumbai, Stone Water Grill – Pune and Cafe 1 Boulevard Bar – Delhi. And what better way to indulge in a wild night than having the quintessential Belvedere Vodka to sip on – shaken or stirred, it’s the guests’ choice.

Zee Café has adorned a never-before bold avatar with its new show Californication, a show loaded with sardonic wit and adult entertainment; premiering on Zee Café on 25th July at 9 PM. The show is about protagonist Hank Moody’s (David Duchovny) sexual appetite that infects women, who indulge in all kinds of naughtiness too. Zee Café is turning bold and FHM’s association, being quite unapologetic about it.

CALIFORNICATION Nights will be studded with celebrity guests like Catreina Lopez, Bunty Walia, Rehan Shah, Saidah Jules, Kartik Jobanputra, Natalya Kozhnova, Shruti Iyerand many other models amongst others.

Underlining Zee Cafe’s intent in partnering with FHM, Anurag Bedi, Business Head, Zee Cafe said, “We have always encouraged partnerships that makes logical sense and is mutually beneficial for both parties. As Zee Café is turning bold and aggressive with its new programming line up, on – ground activities like these will give exposure and leverage to the brand. We are glad to be associated with FHM as it serves as a perfect fit for our endeavor in taking our international content to Indian viewers.”

“Hank Moody says, ‘There is no life without love. None worth having, anyway.’ I say, if it’s not an FHM party, it ain't worth attending anyway,” signed off Kabeer Sharma, Editor, FHM India.

Belvedre is the presenting sponsor for the Californication Nights while the ground event has been managed by P3P.

Info@BestMediaInfo.com

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