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Zee Cinema introduces English subtitling

Breaks the language barrier for all Bollywood lovers across the globe; starts subtitling from Singapore, Indonesia & UAE.

BestMediaInfo Bureau | Delhi | May 10, 2011

In conjunction with the Network’s objective of reaching out to more viewers across the globe, Zee Entertainment Enterprises Limited (ZEEL) has introduced English subtitling on Zee Cinema.

Bharat Ranga, COO-Zee International Business, Zee Entertainment Enterprises Limited (ZEEL) said, "Zee Cinema has been a very successful channel for us, the world over. We have an extensive library of more than 3,000 titles. Unlike other movie channels that thrive on primetime shows, we offer premium movies in the morning, afternoon and evening, which provide us with a very strong viewership. We believe that the English subtitling of the international beam will not only add value to the existing subscriber base but expand the channel’s reach across non-Indians. We are excited to bring our top rated events and Bollywood hits into the living rooms of viewers across countries. The channel will further strengthen our already strong suite of Zee Network channels”.

Zee Cinema, the newly transformed beam offers innovative promos with local timings, fresh program properties and latest blockbuster movies. Not only this, the channel has been packaged with world-class production values and cutting edge technology to appeal to the palate of an international audience. This international beam is currently available to subscribers of Starhub in SingaporeOkevision in IndonesiaPehla in UAE.

Breaking the language barrier for all Bollywood lovers across the globe, Zee Cinema with English subtitles, has successfully taken Bollywood to one & all households.


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