The inaugural concert was powered by Religare Financial Services.
BestMediaInfo Bureau | Delhi | December 21, 2010
Powered by Religare Financial Services, Kailash Kher and Kailasa kick-started the Fever Unplugged series of concerts by casting a musical spell with his LIVE performance of ever popular ‘Chandan’ in Delhi organized by Fever Entertainment. What started as an intimate evening transformed into a vibrant finale with the packed crowd at Siri Fort auditorium singing along with the maestro. For all those who attended it was an emotional one-on-one experience to hear Kailash ‘Unplugged’ for the first time. Fever Entertainment has signed on Kailash Kher and Kailasa to create a series of Fever Unplugged concerts. This is the first in a series of Fever Unplugged initiatives to celebrate pure and unplugged music. Staying true to its brand promise of ‘It’s all about the music’, Fever Unplugged is yet another musical offering by Fever 104FM.
S Keerthivasan, Business Head, Fever 104 FM, said, “Music is our passion, and with Fever Unplugged we are attempting to transmit that love and passion to the audiences. With the magic of Kailash Kher and Kailasa, our very first attempt at creating a new musical offering in the form of Fever Unplugged has been a tremendous success. We had a sell-out crowd and the audience appreciated the format, so it has given us considerable confidence. We are looking forward to our second edition in Mumbai on the 23rd of December now.”
The presenting sponsor of the concert was Religare, the associating sponsors were Rajshree Pan Masala and Delhi Express Supari and Hospitality partner were Surya. The tickets for the mega concert were booked through Bookmyshow.com and Teksons.
Also read: Fever Entertainment Signs On Kailash Kher