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Dainik Bhaskar & Divya Bhaskar Win WAN IFRA Quality Awards

Dainik Bhaskar (Jaipur) and Divya Bhaskar (Ahmedabad) honoured at at the WAN IFRA Expo at Hamburg, Germany.

BestMediaInfo Bureau | Delhi | October 12, 2010

Flagship titles of Dainik Bhaskar Group, Dainik Bhaskar (Jaipur) and Divya Bhaskar (Ahmedabad) were the winner at WAN-IFRA and became the member of exclusive INCQC 2010-2012 club. The award was received by RD Bhatnagar, CTO and Dinesh Sharma, Sr. GM Production for the group at the WAN IFRA Expo at Hamburg, Germany on 6th October.

The winners become the members of the niche INCQC club. They are selected by members of Jury who are experts in the field. The newspaper is evaluated for the consistency across period on various measurable categories like Newsprint Shade Consistency, Color Density, Color Registration and many others.

This win is a remarkable demonstration of the Dainik Bhaskar Group’s capability to produce newspaper in accordance to exacting ISO standards leading to reliably reproducing color images and advertisement contents consistently with the intended color effect.

The INCQC Awards provides impressive confirmation of the successful efforts aimed at achieving international standardization as supported by WAN-IFRA, but especially the successful motivation of the personnel working in every printing plant, the successful choice of materials, the well-founded knowledge of the setting parameters for the entire workflow and the skillful use of measuring and control techniques. The INCQC quality initiative helps ensure that the reader receives an attractive, high-quality product and the advertiser an outstanding advertising carrier.

RD Bhatnagar, Chief Technology Officer of Dainik Bhaskar Group says “We as a group have been always ahead of the technology game. We understand its importance in the way the final interaction of the product with the reader is it’s impacted.  Readers and advertisers satisfaction is the real bench mark and the award in itself.  This is due to a constant product up-gradation in term of content, technology and rigorous quality checks - yet being acknowledged for the consistency and quality on International forum is rewarding.”


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