Mandeep Malhotra Elevated As President Of Mudra MAX OOH

BestMediaInfo Bureau | Delhi | September 3, 2010

Mandeep Malhotra has recently been elevated to President, Mudra MAX - OOH services. He will continue to report to Anurag Gupta, Chief Strategy Officer - Mudra MAX. Prior to this new appointment, Mandeep was the Sr. Vice-President of Primesite, a unit of Mudra MAX.

Commenting on his new appointment, Mandeep Malhotra said, “Change is a very pleasant constant. Mudra MAX is a place where talent is appreciated and groomed for future leadership, not only within the group, but the entire industry. My new role will be to evolve Mudra MAX's OOH business to the next level. I am looking forward to bringing a better interactive edge to the outdoor space in the future.”

With a Masters in Business Advertising from Melbourne, Mandeep, more commonly known as Mandee, has over 12 years of rich professional experience in outdoor media. Prior to this appointment, he has worked with Clear Channel India, Rediffusion DY&R, 141 Wall Street (the OOH arm of Bates 141), Asian Age, Pioneer and Total Media Melbourne. He has managed brands such as Tata Indicom, Airtel, Reebok, Discovery, CNN IBN and Nokia among others. Mandeep has won many international and national awards for innovations in outdoor.

Pratap Bose, CEO, Mudra MAX concluded by saying, “Mandeep has shown great panache in building the Mudra Group's Out-Of-Home capabilities in the last two years, and has groomed a well knit team as we go forward. Under his leadership I am sure he would take the OOH industry by the scruff of its neck, and help us attain the industry leadership position that we strive for.”

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