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WARC Global ad trends report: TV takes almost two-thirds of successful big-budget ad campaigns
WARC Global ad trends report: TV takes almost two-thirds of successful big-budget ad campaigns
Digital to influence 40 per cent of FMCG consumption by 2020: Google-BCG Report
Digital to influence 40 per cent of FMCG consumption by 2020: Google-BCG Report
In Digital
Apple, Google and Microsoft are the top three valuable brands: Interbrand Global Brands Report
Apple, Google and Microsoft are the top three valuable brands: Interbrand Global Brands Report
Criteo releases seasonal report on pre-festival online sales
Criteo releases seasonal report on pre-festival online sales
In Digital
ASCI’s council finds 62 ads misleading in June report
ASCI’s council finds 62 ads misleading in June report
Indian Events and Activations industry expected to cross Rs 10,000 crore by 2020-21: EY Report
Indian Events and Activations industry expected to cross Rs 10,000 crore by 2020-21: EY Report
WATConsult launches report on the ‘Internet of Things’ in India
WATConsult launches report on the ‘Internet of Things’ in India
In Digital
M&E sector expected to touch USD 34.8 bn by 2021 at 11.8% CAGR: EY Report
M&E sector expected to touch USD 34.8 bn by 2021 at 11.8% CAGR: EY Report
Aaj Tak most watched video publisher on Facebook: Vidooly report
Aaj Tak most watched video publisher on Facebook: Vidooly report
In Digital
Free TV viewership to grow by 55 per cent from 2016 to 2020: EY report
Free TV viewership to grow by 55 per cent from 2016 to 2020: EY report
Smartphone traffic growing in India across all industry sectors, says report
Smartphone traffic growing in India across all industry sectors, says report
In Digital
Kids act as brand consultant, says Kantar’s report
Kids act as brand consultant, says Kantar’s report
E&Y report: How GST will impact ad spends across categories
E&Y report: How GST will impact ad spends across categories
India is one of the fastest growing markets though least digitised: PwC Report
India is one of the fastest growing markets though least digitised: PwC Report
Print media in India is alive and growing, says ABC’s latest report
Print media in India is alive and growing, says ABC’s latest report
In Print
75% of Indian consumers prefer personalised ads: Adobe’s Digital Insights Report 2017
75% of Indian consumers prefer personalised ads: Adobe’s Digital Insights Report 2017
In Digital
BBDO India’s Ariel #ShareTheLoad is 9th most successful campaign: The Good Report
BBDO India’s Ariel #ShareTheLoad is 9th most successful campaign: The Good Report
TRAI December 2016 quarter report: Broadband internet subscriber base grew by 22.77%
TRAI December 2016 quarter report: Broadband internet subscriber base grew by 22.77%
TRAI December 2016 quarter report: Broadband internet subscriber base grew by 22.77%
TRAI December 2016 quarter report: Broadband internet subscriber base grew by 22.77%
50% rise in digital marketing budgets: Times Internet-DMAasia report
50% rise in digital marketing budgets: Times Internet-DMAasia report
In Digital
M&E to grow faster at 14% over 2017-21: FICCI-KPMG Report 2017
M&E to grow faster at 14% over 2017-21: FICCI-KPMG Report 2017
Three Indian campaigns in Gunn Report’s Cases for Creativity 2016
Three Indian campaigns in Gunn Report’s Cases for Creativity 2016
Native advertising volume increases by 14%: Yahoo Report
Native advertising volume increases by 14%: Yahoo Report
In Digital
Mindshare India ranked globally No. 2 in 2016 Gunn Report for Media
Mindshare India ranked globally No. 2 in 2016 Gunn Report for Media
Traditional customer loyalty programmes have lost their utility, says report
Traditional customer loyalty programmes have lost their utility, says report