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82% of population watches TV together, impacting choice of content: BARC India
82% of population watches TV together, impacting choice of content: BARC India
In a first, BARC flags landing page beginning with English news genre
In a first, BARC flags landing page beginning with English news genre
247 brands advertised in IPL 2018, up from 135 in 2017 and 138 in 2016, says BARC
247 brands advertised in IPL 2018, up from 135 in 2017 and 138 in 2016, says BARC
Total TV viewership goes up by 12% in BARC’s Broadcast India 2018 Survey
Total TV viewership goes up by 12% in BARC’s Broadcast India 2018 Survey
BARC India: 70% of total viewership on OOH in April-May from sports genre
BARC India: 70% of total viewership on OOH in April-May from sports genre
BARC THiNK: Mid-week holidays garner higher viewership than long weekends
BARC THiNK: Mid-week holidays garner higher viewership than long weekends
BARC India’s panel design and household selection get Indian Statistical Institute stamp
BARC India’s panel design and household selection get Indian Statistical Institute stamp
Industry supports BARC India, denies allegations against council
Industry supports BARC India, denies allegations against council
BARC India launches OOH TV viewership
BARC India launches OOH TV viewership
BARC India launches ‘PreView’ service
BARC India launches ‘PreView’ service
Youth viewership patterns similar on weekdays and weekends, says BARC study
Youth viewership patterns similar on weekdays and weekends, says BARC study
BARC India gets FIR filed in Telangana, five detained
BARC India gets FIR filed in Telangana, five detained
BARC India gets Great Place to Work Certified
BARC India gets Great Place to Work Certified
BARC India gets Airtel Digital TV on board for Return-Path-Data
BARC India gets Airtel Digital TV on board for Return-Path-Data
Drama works across genres: Partho Dasgupta, BARC India
Drama works across genres: Partho Dasgupta, BARC India
Budget 2018 likely to expand TV universe, says BARC India CEO Partho Dasgupta
Budget 2018 likely to expand TV universe, says BARC India CEO Partho Dasgupta
First arrests in BARC’s panel tampering case
First arrests in BARC’s panel tampering case
Is BARC doing enough to handle panel infiltration?
Is BARC doing enough to handle panel infiltration?
Nakul Chopra elected BARC India Chairman
Nakul Chopra elected BARC India Chairman
In-depth: Niche broadcasters puzzle BARC with fine cuts
In-depth: Niche broadcasters puzzle BARC with fine cuts
Viewership share of HD channels grew by 160 per cent in 2 years: BARC’s THiNK Newsletter
Viewership share of HD channels grew by 160 per cent in 2 years: BARC’s THiNK Newsletter
Return-Path-Data: Is it BARC India’s next big bet?
Return-Path-Data: Is it BARC India’s next big bet?
BARC India launches its CSR arm - BARCares
BARC India launches its CSR arm - BARCares
BARC India and Den Networks join hands to boost TV viewership measurement
BARC India and Den Networks join hands to boost TV viewership measurement
If there is incompetence, how can integrity and acceptance of our data be high, says BARC India CEO Partho Dasgupta
If there is incompetence, how can integrity and acceptance of our data be high, says BARC India CEO Partho Dasgupta