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Search Results for ' rural consumer'
In-depth: Understanding the rural consumer and how to market to them
In-depth: Understanding the rural consumer and how to market to them
The real competition is the huge unbanked population: Anil Ramachandran, CMO, IndusInd
The real competition is the huge unbanked population: Anil Ramachandran, CMO, IndusInd
Milestone Brandcom ropes in Ujjwal Anand to head its Rural & Experiential Division
Milestone Brandcom ropes in Ujjwal Anand to head its Rural & Experiential Division
Godrej Consumer Products aims 40% sales growth from new products
Godrej Consumer Products aims 40% sales growth from new products
FMCG players expect a good harvest this festive season
FMCG players expect a good harvest this festive season
GEC Watch: Star Utsav takes top slot in U+R; Star Plus becomes urban leader
GEC Watch: Star Utsav takes top slot in U+R; Star Plus becomes urban leader
Uptick in consumer sentiment and GST rate cut to boost festive season sales, feel brands
Uptick in consumer sentiment and GST rate cut to boost festive season sales, feel brands
Patanjali increases market penetration, Parle remains top brand
Patanjali increases market penetration, Parle remains top brand
Total TV viewership goes up by 12% in BARC’s Broadcast India 2018 Survey
Total TV viewership goes up by 12% in BARC’s Broadcast India 2018 Survey
Five ways to know your target audience
Five ways to know your target audience
Need to win back trust of society: HUL Chairman Harish Manwani
Need to win back trust of society: HUL Chairman Harish Manwani
Magna mid-year adex forecasts digital to grow at 22.6% CAGR by 2022
Magna mid-year adex forecasts digital to grow at 22.6% CAGR by 2022
Ad rate correction alone will not correct the index, says Nick’s Nina Elavia Jaipuria
Ad rate correction alone will not correct the index, says Nick’s Nina Elavia Jaipuria
In-depth: Are brand mascots a dying trend?
In-depth: Are brand mascots a dying trend?
GSK launches Horlicks Mission Poshan with Amitabh Bachchan as campaign ambassador
GSK launches Horlicks Mission Poshan with Amitabh Bachchan as campaign ambassador
Goodknight Cool Gel keeps mosquitoes away, gives a cooling sensation
Goodknight Cool Gel keeps mosquitoes away, gives a cooling sensation
Ad spend may get a boost as consumption picks up in rural
Ad spend may get a boost as consumption picks up in rural
Keep mosquitoes at bay with GoodKnight Power Chip
Keep mosquitoes at bay with GoodKnight Power Chip
Local businesses are real focus for us: Torie Henderson, CEO, South East Asia and India, Omnicom Media Group
Local businesses are real focus for us: Torie Henderson, CEO, South East Asia and India, Omnicom Media Group
Zeel ad revenue up 16%, subscription revenue declines in Q4FY18
Zeel ad revenue up 16%, subscription revenue declines in Q4FY18
Appy Fizz goes mass with Salman, pumps in Rs 100 crore for marketing
Appy Fizz goes mass with Salman, pumps in Rs 100 crore for marketing
Little Singham pushes Discovery Kids to No. 2 spot
Little Singham pushes Discovery Kids to No. 2 spot
Ujjivan Small Finance Bank launches debut brand campaign to hard sell easy banking
Ujjivan Small Finance Bank launches debut brand campaign to hard sell easy banking
Youth viewership patterns similar on weekdays and weekends, says BARC study
Youth viewership patterns similar on weekdays and weekends, says BARC study
Mango drinks to give you burps this scorching summer
Mango drinks to give you burps this scorching summer