Delhi: Trade Fantasy Game (TFG), a fantasy platform, co-founded by Indian cricketer Deepak Chahar and tech media expert Jaya Chahar, launched ‘Karo Level Up’ campaign ahead of the Indian Premier League (IPL) 2024 season.
The campaign features Indian all-rounder, and CSK player Deepak Chahar as the brand ambassador and will also see Hindi commentator, Aakash Chopra as one of the influencers of the app.
The campaign has been coined as ‘Karo Level Up’ in the essence of the spirit of the game of cricket and TFG as well. The message being delivered through the campaign is that it is time for the team and players to ‘level up’ again this year to compete for the upcoming T20 World Cup. In similar spirit TFG too has levelled up with new look, feel, features and game modes for the users with the upcoming T20 season.
Jaya Chahar, Founder and CEO, TFG, said, “TFG first launched in February 2023 and since has gone on to rack up 200,000 plus downloads across all platforms with its unique 6-a-side teams and wildcard feature. This year the platform will be offering Mega prizes worth 5 cr plus with new features like a private contest and also a new upcoming game which will be revealed sometime during IPL. Our endeavour is to give maximum rewards and entertainment to the users.”
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