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Marketing
How data can be used as a source of creative expression
How data can be used as a source of creative expression
‘Date with Data’ dives into advancement of customer insights through data
‘Date with Data’ dives into advancement of customer insights through data
How Nykaa became synonymous with new age beauty brand
How Nykaa became synonymous with new age beauty brand
PepsiCo India appoints Viraj Chouhan as Chief Communications Officer
PepsiCo India appoints Viraj Chouhan as Chief Communications Officer
KFC picks iProspect as it increases focus on digital performance marketing
KFC picks iProspect as it increases focus on digital performance marketing
How mass market biscuit maker Parle became a leader in luxury chocolate segment with Friberg
How mass market biscuit maker Parle became a leader in luxury chocolate segment with Friberg
Facebook’s festive season report highlights consumer engagement pattern during Diwali season
Facebook’s festive season report highlights consumer engagement pattern during Diwali season
HUL increases ad spends by 8.11% in Q2FY19 (YoY)
HUL increases ad spends by 8.11% in Q2FY19 (YoY)
Vodafone Idea promises safety of women through Vodafone Sakhi
Vodafone Idea promises safety of women through Vodafone Sakhi
Oath expands Rose Tsou’s role as Head of International
Oath expands Rose Tsou’s role as Head of International
Amazon festive band makes India sing along ’90s tunes
Amazon festive band makes India sing along ’90s tunes
Think XQ adjudged Marketing Effective Agency of the Year 2018 at Asian Leadership Forum & Awards
Think XQ adjudged Marketing Effective Agency of the Year 2018 at Asian Leadership Forum & Awards
South East Asia companies not realising full potential of data-driven marketing strategies: BCG
South East Asia companies not realising full potential of data-driven marketing strategies: BCG
Making healthier snacks and fortification of our portfolio is a major agenda: Britannia’s Ali Harris Shere
Making healthier snacks and fortification of our portfolio is a major agenda: Britannia’s Ali Harris Shere
Riyaz Khambati to lead event operations team at NeoNiche Integrated Solutions
Riyaz Khambati to lead event operations team at NeoNiche Integrated Solutions
Shalimar Paints appoints Minal Srivastava as VP, Marketing
Shalimar Paints appoints Minal Srivastava as VP, Marketing
How Flipkart Big Billion Days is preparing to take Amazon Great Indian Festival head-on
How Flipkart Big Billion Days is preparing to take Amazon Great Indian Festival head-on
Liberty Shoes enters lifestyle category, to launch premium fragrance line
Liberty Shoes enters lifestyle category, to launch premium fragrance line
ICICI accepts Chanda Kochhar's early retirement request
ICICI accepts Chanda Kochhar's early retirement request
Gozoop retains Mumbai City FC’s integrated marketing duties for third year in a row
Gozoop retains Mumbai City FC’s integrated marketing duties for third year in a row
ShareIt takes Karam Malhotra on board as CEO for Indian market
ShareIt takes Karam Malhotra on board as CEO for Indian market
How Amazon is gearing up for its biggest-ever Diwali blitzkrieg
How Amazon is gearing up for its biggest-ever Diwali blitzkrieg
After five-year run, Adlabs Imagica eyes stronger brand presence across India
After five-year run, Adlabs Imagica eyes stronger brand presence across India
ixigo gives a fitting reply to gimmicky travel cashback offers
ixigo gives a fitting reply to gimmicky travel cashback offers
Clovia banks on wedding season to expand sales, hikes marketing budget by 30%
Clovia banks on wedding season to expand sales, hikes marketing budget by 30%