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Ad Stand: Technology, AI, Pickle and Appeals
Ad Stand: Technology, AI, Pickle and Appeals
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Brandstand: Bring back the Brand Mnemonic
Brandstand: Bring back the Brand Mnemonic
Brandstand: The powerful potential of Senior Citizen brands
Brandstand: The powerful potential of Senior Citizen brands
Ad Stand: Women as consumers and advertising’s disconnect with them
Ad Stand: Women as consumers and advertising’s disconnect with them
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Brandstand: When the medium is bigger than the message
Brandstand: When the medium is bigger than the message
Ad Stand: Action on social media
Ad Stand: Action on social media
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Brandstand: The secret sauce in the war of brands
Brandstand: The secret sauce in the war of brands
Guest Times: How brands can drive traffic to their Instagram page
Guest Times: How brands can drive traffic to their Instagram page
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Guest Times: Monsoons, more reasons to be at Ambient locations
Guest Times: Monsoons, more reasons to be at Ambient locations
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Brandstand: The future of the agency as a brand
Brandstand: The future of the agency as a brand
Ad Stand: GST, Amitabh and Cement
Ad Stand: GST, Amitabh and Cement
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Brandstand: The ‘Make-up Kit’ for service failures
Brandstand: The ‘Make-up Kit’ for service failures
Ad Stand: Festival at Cannes
Ad Stand: Festival at Cannes
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Brandstand: The power of celebrities as consumer brands
Brandstand: The power of celebrities as consumer brands
Brandstand: From GLOCAL brands to ‘Unified Unique Experiences’
Brandstand: From GLOCAL brands to ‘Unified Unique Experiences’
Ad Stand: When brands stand up and a magazine cover defines the global insight
Ad Stand: When brands stand up and a magazine cover defines the global insight
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Brandstand: Naming strategies in the experience age
Brandstand: Naming strategies in the experience age
AdStand: Positioning. Impulse. Transaction. Delivery.
AdStand: Positioning. Impulse. Transaction. Delivery.
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Brandstand: From homely comfort to ‘Home-Style’ experiences
Brandstand: From homely comfort to ‘Home-Style’ experiences
Ad Stand: Government as advertiser
Ad Stand: Government as advertiser
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Is the rise of e-com helping affiliate marketing players?
Is the rise of e-com helping affiliate marketing players?
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Brandstand: From pester power to conscience keeper
Brandstand: From pester power to conscience keeper
Brandstand: From category experiences to experience alliances
Brandstand: From category experiences to experience alliances
Ad Stand: Mother’s Day, mass hysteria
Ad Stand: Mother’s Day, mass hysteria
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Brandstand: Brands as countries that unite and not divide
Brandstand: Brands as countries that unite and not divide