Odomos joins forces with Kajol to repel mosquitos with new Vaporiser range

Delhi: Odomos, the mosquito repellent brand from Dabur, has teamed up with actress Kajol to introduce a new range of products- Odomos Liquid Vapouriser (Electronic Mosquito Repellent Machine and Mosquito Repellent Refill). 

The launch has commenced in the form of an ad film, 'Odomos on hai karna!' starring Kajol. The film showcases a fun and curious story to highlight Odomos' entry into the liquid vapouriser category, igniting the question - Odomos On kaise ho sakta hai? (How can Odomos be switched on?). 

The ad concludes with the message: "Toh India- Ghar pe jab bhi rehna, Odomos On hai karna” (So, India- Whenever you are at home, always switch on Odomos). 

When asked about her participation in the latest launch, Kajol shared, “I'm delighted to collaborate with Odomos, a trusted name in mosquito protection. Together, we're committed to advocating for the importance of mosquito protection and ensuring the safety and well-being of our loved ones."

Abhishek Jugran, Executive Vice-President- Marketing at Dabur India, shared his thoughts about the launch of the new product range, stating, "We are excited to introduce Odomos Universal Mosquito Liquid Vaporizer, offering advanced protection against mosquitoes. The decision to venture into the mosquito liquid vaporizer segment comes as part of Dabur's intend to expand the total addressable market for its products. With the increasing concern over mosquito-borne diseases, Odomos Mosquito Liquid Vaporiser aims to offer effective and long-lasting protection against mosquitoes."

Sanath Pulikkal, Head of Marketing, Home Care at Dabur India, added- “With Kajol as our brand ambassador, we aim to amplify awareness about the importance of mosquito protection while providing consumers with a reliable solution for their needs. Renowned for her versatile acting prowess and influential persona, Kajol represents the values of Odomos - protection, trust, and reliability. Her association with the brand reinforces Dabur's dedication to delivering high-quality products that prioritise the well-being of consumers."