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Advertising

Jatin Mendiratta_Senior Director, North Advertising

Ants Digital hires Jatin Mendiratta as Senior Director – Client Servicing, North

In his most recent role as Senior Manager at EY, Mendiratta led IEC (Information, Education, and Communication) initiatives, focusing on branding, outreach, and strategic frameworks for ministries and departments across EMIA

By BestMediaInfo Bureau
Dec 11, 2024 16:26 IST 1 Min read
Indian creative leaders among One Show 2025 Global Jury Advertising

Six women among eight Indians at One Show 2025 Global Jury

By BestMediaInfo Bureau
Dec 11, 2024 13:54 IST 2 Min read
Wren Krakowski Advertising

Can Omnicom-IPG navigate the challenges that doomed the Publicis deal?

By Akansha Srivastava
Dec 11, 2024 11:54 IST 7 Min read
skyscanner Advertising
Skyscanner launches new ads platform
By BestMediaInfo Bureau
Dec 10, 2024 16:45 IST 2 Min read
Vivendi Advertising
Vivendi shareholders approve Canal+, Havas, Hachette listings
By BestMediaInfo Bureau
Dec 10, 2024 12:32 IST 1 Min read

Ad Craft

uber Ad Craft

Female comedians spotlight 'Women’s Safety Isn’t a Joke' in new Uber campaign

Featuring stand-up comedians Shreeja Chaturvedi, Shreya Priyam Roy, and Shashi Dhiman, the campaign comprises nine candidly shot films that are set in public spaces like markets, offices, and transit stations

By BestMediaInfo Bureau
Dec 11, 2024 10:54 IST 2 Min read
Indriya TVC Ogilvy Ad Craft

Ogilvy crafts campaign for Indriya Diamond Collection by Aditya Birla Jewellery

By BestMediaInfo Bureau
Dec 11, 2024 10:43 IST 3 Min read
Flipkart sumeet Ad Craft

Sumeet Vyas teams up with a ghost for Flipkart's new campaign

By BestMediaInfo Bureau
Dec 10, 2024 16:01 IST 1 Min read
JSW Paints Campaign Ad Craft
JSW Paints brings a ‘Room of Hope’ to life with paints that spark transformation
By BestMediaInfo Bureau
Dec 10, 2024 10:42 IST 2 Min read
Feather-Diaper-film-image Ad Craft
R for Rabbit’s new AI ad shows babies chatting about diapers
By BestMediaInfo Bureau
Dec 10, 2024 09:14 IST 2 Min read

Marketing

Zepto Marketing

Zepto Cafe to launch as a standalone app next week: CEO Aadit Palicha

Palicha said that Zepto is launching 100+ cafes a month and already clocking 30K orders/day

By BestMediaInfo Bureau
Dec 11, 2024 17:05 IST 1 Min read
Swiggy Marketing

Swiggy launches invite-only membership program 'One BLCK'

By BestMediaInfo Bureau
Dec 11, 2024 17:00 IST 1 Min read
Coca-cola Marketing

Jubilant Bhartia Group acquires a 40% stake in Hindustan Coca-Cola Holdings

By BestMediaInfo Bureau
Dec 11, 2024 16:15 IST 1 Min read
Ekta Kanchan, Director of Marketing & Communications, The Westin Mumbai Powai Lake & Lakeside Chalet Marketing
Ekta Kanchan as the Director of Marketing & Communications at the Westin Mumbai Powai Lake
By BestMediaInfo Bureau
Dec 11, 2024 15:36 IST 1 Min read
Avi-Kumar1 Marketing
We allocate 60-70% of adex in reaching out to new customers: FNP CMO Avi Kumar
By Vishesh Sharma
Dec 11, 2024 11:31 IST 4 Min read

Television

Neel Paranjape a.k.a Abhishek Malik, Kanchan Chotwani a.k.a Papia Sengupta and Riddhi Chotwani a.k.a Simaran Kaur at the launch of Jamai No 1 Television

Zee TV premieres new show ‘Jamai No. 1’

The show premiered on December 9 and airs every Monday to Friday at 10:30 PM

By BestMediaInfo Bureau
Dec 11, 2024 17:19 IST 4 Min read
PAVITHRAM SERIAL TITLE Television

Asianet to premiere new drama series “Pavithram”

By BestMediaInfo Bureau
Dec 11, 2024 17:12 IST 1 Min read
Glance-TV Television

Airtel joins hands with Glance to launch Glance TV

By BestMediaInfo Bureau
Dec 11, 2024 16:55 IST 2 Min read
Dentsu Creative trends 2025 explores ways to thrive in the age of algorithm Television
Dentsu Creative trends 2025 explores ways to thrive in the age of algorithm
By BestMediaInfo Bureau
Dec 11, 2024 10:28 IST 4 Min read
L Subramaniam(Grammy Award-winning violinist) and Kavita Krishnamurthy(Singer) felicitated by Team New18 at Amrit Ratna Awards Television
News18 India hosts third edition of Amrit Ratna
By BestMediaInfo Bureau
Dec 11, 2024 07:23 IST 3 Min read

Digital

Glance-TV Television

Airtel joins hands with Glance to launch Glance TV

With Airtel as its first partner, Glance, a consumer technology company, announced Glance TV, a feature that turns passive, ambient TV screens into dynamic, AI-powered smart surfaces

By BestMediaInfo Bureau
Dec 11, 2024 16:55 IST 2 Min read
Sanchit Sanga, Board Advisor,AdCounty Media Digital

AdCounty Media onboards Sanchit Sanga as Board Advisor

By BestMediaInfo Bureau
Dec 11, 2024 16:41 IST 2 Min read
Ravneet Kaur Digital

CCI looking at killer and creeping acquisitions in digital market: Ravneet Kaur

By BestMediaInfo Bureau
Dec 11, 2024 16:11 IST 1 Min read
CN Rewind on Prime Video Digital
Prime Video to now offer Cartoon Network Classics as an add-on subscription
By BestMediaInfo Bureau
Dec 11, 2024 11:23 IST 2 Min read
Amazon Marketing
Amazon gears up for 15-minute daily essentials delivery pilot in Bengaluru
By BestMediaInfo Bureau
Dec 11, 2024 10:45 IST 3 Min read

Print

Faiz Rehman_Profile Photo Print

HT Media Group appoints Mohd Faiz Rehman as National Head - Ad Revenue

Prior to joining HT, Rehman held the role at Paytm as Vice-President & Head of Advertising Sales

By BestMediaInfo Bureau
Dec 09, 2024 12:40 IST 1 Min read
Jagran Film Festival Print

Jagran Film Festival 2024 announces sponsors and partners line-up

By BestMediaInfo Bureau
Nov 29, 2024 17:05 IST 2 Min read
Jagran-Film-Festival Print

The 12th edition of the Jagran Film Festival begins

By BestMediaInfo Bureau
Nov 27, 2024 18:13 IST 3 Min read
TIMES NOW HEROES PNG_00194 Print
The Times Group’s ‘Times Now Heroes’ celebrates humanity’s unsung champions
By BestMediaInfo Bureau
Nov 25, 2024 12:44 IST 2 Min read
NPCI TOI Advertising
NPCI and TOI bring back RK Laxman’s ‘Common Man’ to promote digital payment safety
By BestMediaInfo Bureau
Nov 21, 2024 15:18 IST 4 Min read

Radio

Hockey India Big Fm Radio

Big FM becomes official radio partner for Hockey India League 2024-25

The Hockey India League will kick off on December 28, 2024, featuring a lineup of eight men’s teams and four women’s teams competing in Rourkela and Ranchi

By BestMediaInfo Bureau
Dec 03, 2024 18:16 IST 2 Min read
Pocket FM Zepto Radio

Pocket FM joins Zepto-Shaadi.com's viral saga

By BestMediaInfo Bureau
Nov 29, 2024 17:47 IST 1 Min read
FM radio station Radio

Govt approves one-time relaxation for provisional empanelment of FM Phase III bidders

By BestMediaInfo Bureau
Nov 25, 2024 08:03 IST 1 Min read
don-RJ-hats Radio
Club FM gave children the chance to don RJ hats on Children’s Day
By BestMediaInfo Bureau
Nov 15, 2024 15:55 IST 2 Min read
Radio Radio
MIB extends application deadline for FM Phase III auction to December 9
By BestMediaInfo Bureau
Nov 12, 2024 09:28 IST 1 Min read

In-depth

Omnicom IPG Advertising

Omnicom-IPG merger unlikely to shake up Indian market in short term

Media analysts suggest that WPP will continue to rule the Indian market and there will be no impact on the pecking order - GroupM, Omnicom (IPG) and Publicis Groupe

By Akansha Srivastava
Dec 10, 2024 11:00 IST 3 Min read
Chrome In-depth

Here is what to expect if Google sells Chrome

By Vishesh Sharma
Nov 25, 2024 11:27 IST 7 Min read
Kumbh In-depth

Maha Kumbh 2025: How brands can make a splash during the mega marketing mela

By Vishesh Sharma
Nov 13, 2024 10:06 IST 10 Min read
Disney-RIL Television
Reliance-Disney merger: The disruption beyond metrics
By Niraj Sharma
Nov 12, 2024 17:49 IST 3 Min read
Premium In-depth
In-depth: Luxury for the masses? How premiumisation is shifting India’s consumer landscape
By Vishesh Sharma
Nov 06, 2024 11:13 IST 10 Min read

Interviews

Jay Ganesan Interviews

Jay Ganesan of Amagi pushes for CTV advertising

Ganesan, SVP-APAC at Amagi Corporation, believes that as more CTV-specific programming becomes available, advertisers will have increased options to target ads based on user behaviour patterns

By Saptak Bardhan
Jul 18, 2024 08:38 IST 3 Min read
Peter Mears Interviews

Havas India eyes to break into top 5 markets in 5 years: Peter Mears, Global CEO, Havas Media Network

By Akansha Srivastava
Apr 29, 2024 13:37 IST 6 Min read
Babita Barua Interviews

Identify areas of wastage and investments to mitigate bottom-line challenges: Babita Baruah

By Akansha Srivastava
Apr 16, 2024 16:24 IST 8 Min read
Parikshit Bhattaccharya Interviews
AI will take away mediocrity: Parikshit Bhattaccharya
By Akansha Srivastava
Mar 27, 2024 11:08 IST 6 Min read
Govind Pandey Interviews
Aim to simplify TBWA’s model to ‘disruption consulting’ & ‘experience design’: Govind Pandey
By Akansha Srivastava
Mar 18, 2024 09:27 IST 9 Min read

Insights

double-tapped Insights

What India double-tapped on Instagram in 2024

Trailblazers Hanumankind, Nancy Tyagi and Dolly Chai Wala left a lasting impact on the cultural landscape

By BestMediaInfo Bureau
Dec 11, 2024 16:08 IST 3 Min read
Omnicom IPG Advertising

Omnicom-IPG merger unlikely to shake up Indian market in short term

By Akansha Srivastava
Dec 10, 2024 11:00 IST 3 Min read
digital-advertising Insights

India's advertising market to grow at 9.4% CAGR, reaching Rs 1.58 lakh crore by 2028

By BestMediaInfo Bureau
Dec 10, 2024 09:45 IST 2 Min read
Mobile gaming Insights
30% of gamers make in-app purchases or engage with ads: Report
By BestMediaInfo Bureau
Dec 10, 2024 09:26 IST 2 Min read
Image- Launch of PwC Global Entertainment and Media Outlook report Insights
Indian M&E industry to grow at 8.3% CAGR, reaching Rs 3.65 lakh crore by 2028
By BestMediaInfo Bureau
Dec 09, 2024 17:16 IST 4 Min read
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