GoMechanic, a car service provider, announced the launch of its marketing campaign, “Nahi Karani Thi.” This campaign aims to emphasise the importance of choosing reliable and professional service providers.
The "Nahi Karani Thi'' campaign features a series of video advertisements that showcase real-life scenarios where individuals encounter unexpected car troubles due to the informed decision of getting their car serviced by an untrained mechanic. These situations are presented with a humorous touch, featuring a character who questions the choice of service provider, reinforcing the campaign's tagline: "Nahi Karani Thi – Car service toh GoMechanic''
CEO and CO Founder of GoMechanic commented on this new campaign and said, “We believe that car servicing shouldn't be a regrettable 'Nahi Karani Thi' experience. Our campaign is a humorous yet earnest reminder to prioritise reliable and professional service. We're not just changing oil; we're changing the game, setting new standards for trust and excellence in the automotive industry. Your car deserves the best, and at GoMechanic, we're here to redefine what 'car service' truly means."
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