iCubesWire bags Swiggy's growth, affiliate and influencer marketing mandate

iCubesWire has been awarded the mandate to manage Swiggy's growth marketing, influencer marketing and affiliate campaigns.

The mandate covers Swiggy’s convenience delivery platform, quick commerce grocery delivery service Swiggy Instamart, dining-out reservation service Swiggy Dineout and Swiggy Genie among others.

Sahil Chopra, Founder and CEO of iCubesWire, said, "We're thrilled to join hands with a forward-thinking company like Swiggy. They have revolutionised food delivery and quick commerce in India, and we aim to bring that same level of innovation to their social media campaigns. Our collaboration signifies a synergy of two industry pioneers, and we look forward to establishing Swiggy's connection with its audience through inventive and engaging digital content."

Amit Kumar Banka, AVP, Growth Marketing, Swiggy, commented, "In our pursuit of continued growth and deeper audience connection, we're delighted to have iCubesWire on board. Their creative acumen and robust digital strategies will surely enable us to reach new heights in our social media engagement. We anticipate a fruitful partnership.”

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