dentsu X has bagged the media duties of ‘Dairy Day Icecream’, following a multi-agency pitch.
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M N Jaganath
Commenting on assigning the business to dentsu X, M N Jaganath, Co-founder, Dairy Day Ice-Cream, said, “I trust dentsu X in partnering us, in building and taking our business from strength to strength. We have always believed in innovating, re-defining norms in serving our consumers. We found dentsu X resonating this philosophy and attitude and have chosen them to walk the path with us.”
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Divya Karani
Commenting on the win, Divya Karani, Chief Executive Officer, dentsu X, said, “Winning the ‘Dairy Day Ice-cream’ is recognition of our data driven, consumer centric approach. Together, we will design strategies for Dairy Day that will make the brand promise and experience a part of everyday consumer life and conversation.”
dentsu X, is the media specialist arm of Dentsu Aegis Network.
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