Free-to-air Punjabi infotainment channel Chardikla Time TV has appointed Aidem Ventures as its exclusive ad sales representative for North and East India.
Aidem Ventures is an independent media consulting and marketing solutions company.
Karan Gupta, MD, Aidem Ventures, said, âAidem has a demonstrated history of creating success stories for channels assigned to us from various markets. Chardikla Time TV being one of the top performing channels in Punjab market offers incredible reach to advertisers with global viewership. We are confident to drive the channelâs revenue to new heights.â
Satbir Singh Dardi, Director, Chardikla Time TV, added, âWe are happy to be associated with Aidem and are confident that their rich experience will help us improve our presence in the key markets of North and East India. In addition to this, Aidemâs level of professionalism and strong hold in the advertiser market will certainly help us position the channel as a worthy advertising platform.â
The channelâs content is a blend of news, music, food, devotion and documentaries. Chardikla Time TV telecasts live Gurbani from Gurudwara Bangla Sahib, New Delhi and Gurudwara Shri Hemkunt Sahib, Uttarakhand. With a strong distribution network across all cable and DTH platforms, the channel connects its viewers in India as well as Canada.