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GEC Watch: Zee Anmol, Star Plus retain leadership; Sony returns to the top-10 club

Star Plus has reclaimed the No. 2 spot in U+R markets while Sony Entertainment Television re-entered at No. 9

While Zee Anmol led the U+R and rural markets’ list in Week 35 of 2018 (August 25-31), Star Plus grew significantly and climbed to the No. 2 position in U+R. Sony Entertainment Television re-entered at No. 9. As per BARC India data, Star Plus continued its leadership in the urban markets.

Among the most-watched shows’ list, Sony Sab’s Taarak Mehta Ka Ooltaah Chashmah entered the top shows’ lists in the U+R and urban markets. The rest of the top performers remained the same, with an entry of Dance Deewane once again in the urban list.

Top channels in U+R markets

As per select BARC India data for Week 35 of 2018 (August 25-31) for HSM (U+R): NCCS All: 2+ Individuals, Zee Anmol remained at the leadership position in the U+R markets with 699.774 million (last week 805.449 million) Impressions. Star Plus jumped to No.2 with 650.282 million (last week 642.423 million) Impressions. At No. 3, Star Bharat grabbed 624.084 million (last week 653.136 million) Impressions. Star Utsav slipped to No. 4 spot garnering 617.438 million (last week 672.076million). Sony Pal grabbed No. 5 spot clocking 589.461 million (last week 587.936 million) Impressions, climbing two spots. Zee TV gained marginal numbers to stay at the No. 6 spot in this week too, clocking 587.456 million (last week 598.974 million) Impressions followed by Colors, which stood at the No. 7 spot, garnering 572.774 million (last week 578.653 million) Impressions. Rishtey stayed at No. 8 position with 489.549 million (last week 515.872million) Impressions. Sony Entertainment Television replaced Dangal at No. 9 by clocking 487.858 million (last week 455.355 million) Impressions. Sony Sab stayed at the trailing end at No. 10, clocking 473.572 million (last week 471.094million) Impressions.

Top shows in U+R markets

Colors’ Naagin-3 clocked 13.612 million (last week 15.528 million) Impressions, leading the most-watched programmes’ list in the U+R segment. Zee Anmol’s Kundali Bhagya sprang up to No. 2 garnering 12. 245 million (last week 12.553million) Impressions. As per select data {HSM (U+R): NCCS All: Prime Time (1800 - 2330 hours): 2+ Individuals}, Zee TV’s Kumkum Bhagya grabbed the third spot with 12.205 million Impressions. Star Plus’ Yeh Rishta Kya Kehlaata Hai came next by clocking 11.421 million (last week 10.994million) Impressions. At No. 5, Sony Sam’s Tarak Mehta ka Ulta Chashma garnered 10.323 million impressions.

Top channels in urban markets

Star Plus continued to be at the top spot in Week 35 in the urban markets with 442.142 million (last week 452.933 million) Impressions, despite losing numbers. Colors in turn gained close to 17 million Impressions staying at No. 2, garnering 417.313 million (last week 400.613 million) Impressions. Zee TV, meanwhile, at No. 3 clocked 356.511 million (last week 355.705 million) Impressions, followed by Sony SAB at No. 4 that clocked 352.806 million (last week 330.276 million) Impressions. Sony Entertainment Television, at No. 5, grabbed 349.049 million (last week 340.689 million) Impressions. At No. 6, Star Bharat garnered 309.917 million (last week 295.310 million) Impressions. Star Utsav at No. 7 garnered 191.798 million (last week 202.136 million) Impressions, followed by Sony Pal that stood at No. 8 with 171.388 million (last week 178.308 million) Impressions. Zee Anmol at No. 9 registered 158.969 million (last week 160.515 million) Impressions. &TV was at the last spot clocking 136.050 million (last week 132.254 million) Impressions.

Top programmes in urban markets

Colors’ Naagin-3 remained the most-watched show in the urban markets with 10.743 million (last week 9.919 million) Impressions, followed by Star Plus’ Yeh Rishta Kya Kehlata Hai that garnered 8.089 million (last week 8.152 million) Impressions. Colors’ Dance Deewane climbed to No. 3 with 7.451 million (last week 6.655 million) Impressions. As per select data {HSM (urban): NCCS All: Prime Time (1800-2330 hours): 2+ Individuals}, Zee TV’s Kundali Bhagya was at the fourth spot in the most-watched shows’ list by clocking 7.368 million (last week 7.529 million) Impressions in the urban market. Sab’s Taarak Mehta Ka Ooltah Chashmah was at the last spot with 6.983 million Impressions.

Top channels in rural markets

Zee Anmol held on to the top spot with 565.647 million (last week 646.480 million) Impressions. Star Utsav was at No. 2 position garnering 442.493 million (last week 480.278 million) Impressions. Sony Pal stayed at No. 3 in rural markets garnering 414.559 million (last week 416.548 million) Impressions. Rishtey stayed at No. 4 with 368.835 million (last week 392.982 million) Impressions. Dangal, at No. 5, clocked 352.099 million (last week 390.335 million) Impressions. Star Bharat, at No. 6 in the rural markets, recorded 314.197 million (last week 343.219 million) Impressions. Big Magic followed with 239.459 million (last week 220.287 million) Impressions. Zee TV, at No. 8 with 235.477 million (last week 242.463 million) Impressions. Star Plus, at No. 9, garnered 200.732 million (last week 200.281 million) Impressions. Colors at No. 10 clocked 177.783 million (last week 183.751 million) Impressions.

Top programmes in rural markets

Zee Anmol’s KumkumBhagya was the most-watched show in the rural market grabbing 10.430 million (last week 8.982 million), followed by Sony Pal’s Taarak Mehta Ka Ooltaah Chashmah that clocked 6.249 million (last week 6.381 million) Impressions. Zee Anmol’s Mehak was at the third spot in the rural markets gathering 5.975 million (last week 6.254 million) Impressions. Star Utsav’s Rabba Ve slipped to the No. 4 spot in top shows’ list garnering 5.712million (last week 6.527 million) Impressions. Zee TV’s Kundali Bhagya got 4.902 million Impressions.

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