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Big Trunk Communications to handle digital mandate of Xperia Mall

The agency will create and execute social media strategy, content marketing and media strategy across all digital platforms

Mumbai’s Xperia Mall has signed up Big Trunk Communications to handle its digital mandates. As a part of the mandate, the agency will create and execute the social media strategy, content marketing and media strategy across all the digital platforms. The mandate was won as part of a pitch against leading digital agencies.

Brijesh Pandey, Centre Head, Xperia Mall, said, “We are extremely pleased with this brand-new partnership with Big Trunk Communications. We were impressed by their knowledge and understanding of our market and target group, since we have refined it only towards the Mumbai Metropolitan Region. We are happy with this collaboration and look forward to growth and success.”

Gaining a brand-new partnership, Bharat Rajan, Founder, Big Trunk Communications, said, “We are absolutely excited to bag in yet another retail tycoon. With our expertise in the retail industry for digital communication, we are thrilled to be the official agency for Lodha Xperia. With the right mix of innovation, strategy and planning we are looking forward to having an electrifying association.”

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