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McCann’s Prateek Bhardwaj among D&AD’s most awarded copywriters; India enters the top 10

The most awarded rankings are based on the results of the 2018 D&AD Awards

Prateek Bhardwaj

Prateek Bhardwaj, National Creative Director, McCann Worldgroup India, is among the most awarded copywriters as India has entered the top 10 country rankings by D&AD. The most awarded rankings are based on the results of the 2018 D&AD Awards.

Looking across this year’s results in comparison with 2017 figures, India has entered the top 10 country rankings along with Brazil and New Zealand. India sits at No. 10 in the list.

With individual rankings calculated for the first time for the Most Awarded Art Directors, Creative Directors, Designers and Copywriters, Bhardwaj has been ranked No. 14 among the world’s most awarded copywriters.

Rankings are based on the credits that are submitted along with each piece of work entered in the D&AD Awards. Points are allocated as follows: Wood = 3, Graphite = 6, Yellow = 9, Black = 12.

If two or more agencies receive the same number of total points, the winner with the highest award tops. If results are identical, the same place is awarded, and the next number is skipped.

Tim Lindsay, CEO of D&AD, said, “Congratulations to all our winners. And a big thank you to all our entrants. Your support means we continue to put all our surpluses back into the community we serve, to help build a better, more creatively excellent, fairer and more diverse industry.”

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