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Cannes Lions 2018: India secures five shortlists under Creative Effectiveness and Sustainable Development Goals

Isha Foundation’s Rally for Rivers, Tata Capital’s Salaam Loans and Savlon Chalk Sticks have attracted shortlists

On the fourth day of Cannes Lions 2018, three Indian campaigns got five shortlists in the Impact-Creative Effectiveness and Sustainable Development Goals categories.

Isha Foundation’s Rally for Rivers campaign got two shortlists under the Life on Land and Climate Action sections of the Sustainable Development Goals category.

Ogilvy’s Savlon Chalk Sticks campaign done for Savlon attracted two shortlists under two different sections of the Creative Effectiveness category.

Tata Capital’s Salaam Loans has attracted one shortlist under the Poverty section of the Sustainable Development Goals category. The entry was made by Tata Capital and the campaign has been done by Leo Burnett.

Sustainable Development Goal
Climate Action
Rally For Rivers Isha Foundation Rally For Rivers Isha Foundation Isha Foundation
         
Poverty
Tata Capital Salaam Loans Tata Capital Finance  Personal Loan Tata Capital Mumbai Leo Burnett India
         
Life on Land
Rally For Rivers Isha Foundation Rally For Rivers Isha Foundation Isha Foundation
Impact 
Creative Effectiveness
Savlon Healthy Hands Chalk Sticks ITC Savlon Ogilvy Mumbai Ogilvy Mumbai
         
Single Country Creative Effectiveness
Savlon Healthy Hands Chalk Sticks ITC Savlon Ogilvy Mumbai Ogilvy Mumbai

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