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GEC Watch: Zee Anmol leads U+R and rural; Colors tops the urban flock

Zee TV dropped to No. 2 in U+R while maintaining No. 2 in urban, though both its fiction shows ranked well on the top shows chart. Sony Entertainment Television further dropped its numbers and rankings

In Week 47 of 2017 (November 18-24) of BARC India data, Zee Anmol reclaimed its lead position in the combined markets U+R, displacing its sister channel Zee TV which slipped to No. 2. Colors continued to be at No. 1 in the urban markets while Zee Anmol was on top in the rural markets.

Zee TV dropped to No. 2 in U+R while maintaining No 2 in urban, though both its fiction shows ranked well on the top shows chart. Sony Entertainment Television further dropped its numbers and rankings.

Dangal TV, which had entered the rural list recently, stayed put at its seventh spot.

Top channels in U+R markets

As per select BARC India data for Week 47 of 2017 (November 18-24) for HSM (U+R): NCCS All: 2+ Individuals, Zee Anmol climbed to the top spot with 661.157 million (last week 664.328 million) Impressions. Zee TV slipped to No. 2 garnering 653.961 million (last week 677.155 million) Impressions. Star Bharat stayed at No. 3 with 630.865 million (last week 656.578 million) Impressions. Colors too retained its No. 4 position with 607.248 million (last week 638.715 million) Impressions. Sony Pal continued at the fifth spot with 580.171 million (last week 629.560 million) Impressions. Star Utsav grew its numbers significantly to stand at No. 6 this week garnering 505.333 million (last week 431.567 million) Impressions. Star Plus slipped to No. 7 with 480.000 million (last week 514.131 million) Impressions. Rishtey at No. 8 clocked 408.566 million (last week 418.444 million) Impressions. Sony Entertainment Television further slipped to No. 9 position with gross viewership of 405.956 million (last week 425.518 million) Impressions. Sony SAB stayed at No. 10 with 379.184 million (last week 393.863 million) Impressions.

Top shows in U+R markets

As per select data {HSM (U+R): NCCS All: Prime Time (1800 - 2330 hours): 2+ Individuals}, Zee TV’s spin-off show Kundali Bhagya and its original fiction Kumkum Bhagya grabbed the top two spots at No. 1 and 2 with 12.816 million (last week 12.491 million) and 11.657 million (last week 11.938 million) Impressions, respectively. Sony Sab’s flagship property Taarak Mehta Ka Ooltah Chashmah stood third with 9.016 million (last week 9.704 million) Impressions.

Star Bharat’s Kya Haal Mr Panchal was at No. 4 with 8.935 million (last week 9.512 million) Impressions. Zee TV’s Piya Albela stood at fifth with 8.762 million Impressions.

Top channels in Urban markets

Colors continued to lead the flock of Hindi general entertainment channels (GECs) in the urban markets, garnering 431.396 million (last week 451.438 million) Impressions. Zee TV was ranked as the second most watched Hindi GEC in the urban markets clocking 385.878 million (last week 411.746 million) Impressions. Star Plus stood at the third spot in the urban markets with 338.604 million (last week 361.675 million) Impressions. Star Bharat grew to grab the fourth spot by clocking 299.488 million (last week 305.632 million) Impressions, followed by Sony Sab garnering 284.362 million (last week 305.645 million) Impressions, followed by. Sony Entertainment Television continued at sixth spot with 282.769 million (last week 302.041 million) Impressions. Sony Pal was at No. 7 with 175.609 million (last week 191.753 million) Impressions. Zee Anmol came in next at No. 8 with 154.789 million (last week 155.954 million) Impressions. &TV dropped to No. 9 garnering 150.056 million (last week 165.647 million) Impressions. Star Utsav came in at No. 10, replacing Rishtey by clocking 130.214 million Impressions.

Top programmes in Urban markets

As per select data {HSM (urban): NCCS All: Prime Time (1800-2330 hours): 2+ Individuals}, Zee TV’s Kundali Bhagya topped the most watched shows in urban markets with 7.562 million (last week 7.580 million) Impressions. Zee TV’s Kumkum Bhagya became the second most watched show in the urban markets with 7.109 million (last week 7.430 million) Impressions. Sony Sab’s flagship property Taarak Mehta Ka Ooltah Chashmah stood third with 6.166 million (last week 6.643 million) Impressions. Star Plus’ Yeh Hai Mohabbatein stood at No. 4 with 5.582 million (last week 5.653 million). Colors’ Udaan entered at No. 5 with 5.172 million Impressions.

Top channels in Rural markets

Zee Anmol held on to the top spot with 506.368 million (last week 508.374 million) Impressions. Sony Pal stayed at its No. 2 position garnering 404.562 million (last week 437.806 million) Impressions. Star Utsav grew to No. 3 in rural markets garnering 375.119 million (last week 327.616 million) Impressions. Star Bharat dropped to No. 4 spot in the rural markets recording 331.377 million (last week 350.947 million) Impressions. Rishtey too retained its No. 5 position with 296.974 million (last week 303.222 million) Impressions. Zee TV at No. 6 clocked 268.082 million (last week 265.408 million) Impressions. Dangal TV continued at No. 7 with 205.820 million (last week 201.288 million) Impressions. Colors came in at No. 8 with 175.852 million (last week 187.276 million) Impressions. Big Magic followed at No. 9 with 165.742 million (last week 177.336 million) Impressions. Star Plus continued to be at No. 10 garnering 141.395 million (last week 152.455 million) Impressions.

Top programmes in Rural markets

Sony Pal’s Taarak Mehta Ka Ooltah Chashmah and Baalveer stood at the top of the flock with 6.638 million (last week 7.202 million) and 6.574 million (last week 7.057 million) Impressions, respectively. Zee Anmol’s Ganga and Jamai Raja followed next at No. 3 with 5.698 million (last week 5.549 million) Impressions and 5.638 million Impressions. Zee TV’s spin-off show Kundali Bhagya trailed at the end with 5.255 million Impressions.

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