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IndIAA Awards 2017: HUL, Nestle, Samsung, Vodafone, Milton among major winners

Agencies such as Ogilvy & Mather, Lowe Lintas, McCann, Publicis were among the winning creative agencies

The India Chapter of the International Advertising Association (IAA) announced the winners of the third IndIAA Awards 2017 on September 8, 2017. The impressive ceremony had the crème de la crème of the marketing, advertising and media fraternity in attendance.

Major clients such as HUL, Nestle, Samsung, Vodafone, Milton, and Agencies like Ogilvy & Mather, Lowe Lintas, McCann, Publicis were among the major winners.

IndIAA Awards are presented to real, hardworking campaigns that are backed by media spends.

Gopal Vittal, Chairman, Bharti Airtel, said, “This is an award that truly measures the creativity, freshness of the idea, its campaign ability and things that is really material. The discussions among the jury members were terrific and we believe the winners truly deserve the awards.”

Pradeep Guha, Chairman, IndIAA Awards, said, “This is probably the only award that has every big advertiser, advertising agency and media together on one platform. The ‘asli’ award has turned out to be an ‘asli’ winner.”

Srinivasan Swamy, Senior Vice-President, IAA Global, said, “I congratulate all the winners. It was gratifying to see all the clients on stage along with their creative and media agencies. This award salutes the excellence of all co-creators of the award.”

Neeraj Roy, President, IAA India Chapter, added, “In just three years this award has received so much industry-wide experience. It speaks volumes for the concept and the execution of the process.”

List of the winners

Serial Number

Category

Client

Brand

Creative Agency

1.

Auto Four-Wheelers

Volkswagen

Volkswagen Ameo - Think Pride. Think New

 

DDB Mudra West

2.

Auto Two-Wheelers

Bajaj Auto

Bajaj PlatinaComfortec - Humpty Dumpty

 

 

Ogilvy West

3.

Auto Others

Ceat

CEAT – MrHaathDikhau

Ogilvy & Mather

4.

Banking & Finance

Motilal Oswal

MotilalOswal - Think Equity. Think MotilalOswal

 

MullenLowe Lintas

5.

Consumer Durables

Hamilton Housewares Pvt Ltd.

 

Milton - Leak Lock Tiffins 

 

Ogilvy & Mather

6.

Consumer electronics

Samsung India

Samsung India Service (SVC) – We’ll take care of you, wherever you are. #SamsungService

Lodestar

7.

Corporate

Star Plus

Star Plus - NayiSoch – Son of Devki

 

Ogilvy & Mather

8.

Fashion &  Accessories

Titan

Tanishq - Rivaah Brides

 

Lowe Lintas

9.

Food & Beverages

  1. Nestle
  2. HUL
  1. Nestle - #StayStarted with NESCAFÉ | RJ Rishi’s story
  2. Brooke Bond Red Label - T for togetherness

 

  1. McCann Worldgroup India
  2. Ogilvy & Mather

10.

Government

Government - Swachh Bharat Mission- the ministry of drinking water and sanitation

 

Amitabh Bachchan as 'Coolie' - Swachh Bharat Mission

 

Ogilvy & Mather

11.

Home Care

RSPL

Ghadi -  #SaareMaelDhoDaalo

 

ADK Fortune

12.

Insurance

HDFC Life

HDFC Life – ApnoKoApneDumPeJeenaSikhao #MyMomentOfPride

 

Leo Burnett

13.

Entertainment and Media

Tata Sky

Tata Sky Acting Adda | Amitabh Bachchan | Ramleela

 

Ogilvy & Mather

14.

Online Commerce

MakeMyTrip

MakeMytrip - Awesome Rooms

 

Publicis

15.

Personal Care

McNroe Consumer Products

Kunal's Lasting First Impression With Wild Stone

 

Ogilvy & Mather

16.

Retail

McDonalds

McDonald-Introducing the Happy Price Combos!

 

Ogilvy & Mather

17.

Telecom & Technology

Vodafone India

Vodafone - #MakeMostOfNow

 

Ogilvy & Mather

18.

Travel & Tourism

Lufthansa

Lufthansa - A secret plot to defeat the Indians by thinking like Indians

 

McCann Worldgroup India

19.

Pharma, Hygiene & Wellness

Sun Pharma

Volini #PatOnTheBack - Being there, matters.

 

Lowe Lintas

20.

Home Decor

Pidilite Industries

Fevikwik Gel TVC

Ogilvy & Mather

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