Rin along with Lokmat culminated the water conservation movement called Jalsamrudh Maharashtra with the #RinLokmatWaterSummit. Jalsamrudh Maharashtra was a joint initiative to drive water conservation across Maharashtra. The objective of the initiative was to create awareness among the masses about water conservation and improve literacy towards the perspective of sustainable living. It was supported by Water Resource Department, Government of Maharashtra, and Knowledge Partner H2Life.
The summit consisted of three sessions. Speakers from all around the industry jointly pledged to discuss Maharashtra’s ‘Innovative Approaches to Water Management and Conservation, Clean and Safe Drinking Water: A Must for a Healthy Population, Finding Practical Solutions to Meet the Water Challenges’. The summit saw participation of representatives of the Maharashtra government, corporates, social activists and key industry stakeholders.
Rajendra Singh, Chairman, Tarun Bharat Sangh, said, “I believe if the society connects and understands the importance of water, only then we would be able to bring about a noticeable change for our society. Luckily, Maharashtra is the first state that’s blessed with various sources of water; we need to continue doing every bit of it in future also. I urge Lokmat to keep this legacy going, which will eventually help to educate people about the concerns of water conservation.”
Speaking on the occasion, Girish Mahajan, Minister for Water Resources and Medical education, Government of Maharashtra, said, “Maharashtra is currently facing an unfortunate draught situation, which needs to be primarily tackled. We want to take forward Modi’s initiative, per drop, more crops by providing quality water distribution system across Maharashtra. We are working towards making Maharashtra drought-free by 2019 and ensuring every farmer gets water supply by helping implement the most advanced technologies and overcoming the old-fashioned techniques.”
Sanjiv Mehta, CEO and Managing Director, Hindustan Unilever Limited, said, “Hindustan Unilever has a clear purpose – making sustainable living commonplace. Our purpose inspires our vision – to accelerate growth in our business, while reducing our environmental footprint. Partnerships with like-minded stakeholders like Lokmat make a difference, and we hope this water summit is the start of journey.
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