The Advertising Club has announced the jury panel for the first edition of Marquees 2017. Chaired by Sanjiv Mehta, CEO and Managing Director, Hindustan Unilever Limited, the jury will include names such as Harsh Goenka, Chairman, RPG Enterprises; Ronnie Screwvala, Co-Founder, UpGrad; Agnello Dias, Chairman and Co-Founder, Taproot India; Naveen Chopra, Ex COO, Vodafone & Sr Advisor, TPG Capital; Dilip Cherian, Founding Partner, Perfect Relations and CVL Srinivas, CEO South Asia, GroupM.
News18 India has come on board as the presenting sponsor for the debut season, while Colors and MTV are the powered by sponsors. Marquees 2017 is instituted to recognise brands for their excellence in building effective and sustainable equity. The debut edition of the awards is slated to premiere on August 11, 2017 in Mumbai
Raj Nayak, President, The Advertising Club said, “The illustrious jury for Marquees 2017 that consists of stalwarts from across categories brings in great diversity of experience and vigour into the deliberation process. This diversity is set to provide significant insight mining potential and range in perspective into the evaluation method, ensuring that only the most deserved and path-breaking marketers facilitating social and behavioural change emerge victorious.”
Speaking about associating with Marquees 2017, Avinash Kaul, Managing Director, A+E Networks | TV18 and President, Strategy, Product and Alliances, Network18, said, “Network18 through its front-running Hindi General News brand News18 India believes in acknowledging talent that has transformational potential. As a news organisation, we bring cutting-edge stories that prompt authorities into action. Similarly, we believe Marquees 2017 will recognise forward thinking marketers who create campaigns to inspire positive change. The multi-disciplinary jury panel of industry legends is sure to bring further credence and value to the awards, making it a much sought-after event for marketers.”
Partho Dasgupta, Chairman, Marquees 2017, said, “The debut edition of Marquees has already set a significant benchmark by bringing together a highly respected jury panel that consist of media legends. The combined experience, wisdom and technical know-how of the jury are sure to recognise and validate brands and marketers that have redefined and challenged the conventional communication paradigm.”
Marquees is set to be a grand affair bringing together thought leaders and industry veterans from the advertising, marketing and media fraternity. The awards endeavours to evaluate and recognise success of the brands by judging them basis not only just how they advertised across platforms, but also taking into account the important factors such as the pricing, distribution and purpose the brand served for the consumers at the end of the day.